TigerLogic Announces Partnership With The Goodyear Cotton Bowl Classic

PORTLAND, Ore., Dec. 11, 2014 /PRNewswire/ -- TigerLogic Corporation (Nasdaq: TIGR), a leading provider of solutions that help companies amplify fan engagement by unlocking the power of social media data, today announced that its Postano Platform has been selected to power social visualizations for multiple fan experiences at the 2015 Goodyear Cotton Bowl Classic on January 1, 2015 between Baylor University and Michigan State University at the AT&T Stadium in Arlington, TX. Postano will play an integral role, powering fan zones and in-game visualizations to engage visiting fans and enhance the social and game experience at the Cotton Bowl.

"We are excited to partner with the Cotton Bowl to drive forward its mission to provide fans with a uniquely interactive and memorable experience," said Justin Garrity, President at TigerLogic. "The contagious excitement and passion of collegiate football fans consistently inspires us to create greater, more innovative in-game social visualizations and fan experiences."  

The Postano Platform will power dedicated fan zones for each Cotton Bowl team, in which the best user-generated content will be showcased on various screen displays. There will also be a "Battle Visualization" between the two team's fan bases to see which one can create the most content on social channels. Postano is an effective solution for large-scale sporting events with multiple fan touch points and opportunities of engagement. With features such as hashtag voting, social towers and photo mosaics, Postano will be able to drive strong fan engagement and participation at the 2015 Goodyear Cotton Bowl.

"Partnering with Postano to power the social visualizations and features at this year's Cotton Bowl is an exciting and unique opportunity for the passionate fan bases at Baylor and Michigan State," said Michael Konradi, Senior Vice President of External Affairs of the Cotton Bowl. "Adding this social component for dedicated followers to engage with their team fan base provides an innovative and distinctive element to bring the college football bowl experience to a whole new level."

About Postano

Postano is the flagship product of TigerLogic Corporation (Nasdaq: TIGR) and is a leading visual marketing platform that allows brands to tell their own stories through the best fan-generated content. Postano is a real-time, visual marketing platform that finds and curates the best social fan content and publishes that content as stunning visualizations across web, mobile and live screen displays for industries such as sports, retail, events and beyond. Postano has partnered with major brands to create a platform for brands and fans to tell their stories together. Postano customers include BCBG, CFDA, Evernote, Google, L.A. Kings, Oregon Ducks and many others. To learn more, please visit http://www.postano.com.

About TigerLogic Corporation

TigerLogic Corporation (Nasdaq: TIGR) is a global provider in engagement solutions including the Omnis mobile development platform, Storycode full service app development agency, and Postano, a social media aggregation and display platform. For more information about TigerLogic and its products visit http://www.tigerlogic.com.

Except for the historical statements contained herein, the foregoing release may contain forward-looking information, including statements about TigerLogic's future success and growth opportunities. Any forward-looking statements are subject to risks and uncertainties, and actual results could differ materially due to several factors, including but not limited to, the success of TigerLogic's research and development efforts to develop new products and to penetrate new markets, the market acceptance of TigerLogic's new products and updates, technical risks related to such products and updates, TigerLogic's ability to maintain market share for its existing products, the availability of adequate capital and liquidity and other risks and uncertainties. Please consult the various reports and documents filed by TigerLogic with the U.S. Securities and Exchange Commission, including but not limited to, TigerLogic's most recent reports on Form 10-K and Form 10-Q for factors potentially affecting its future financial results. All forward-looking statements are made as of the date hereof, and TigerLogic disclaims any responsibility to update or revise any forward-looking statement provided in this news release.

TigerLogic, Postano, yolink, Raining Data, mvDesigner, Omnis, Omnis Studio, and Storycode are trademarks of TigerLogic Corporation. All other trademarks and registered trademarks are properties of their respective owners.

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SOURCE TigerLogic Corporation

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