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TicketsNow Entertainment Index for May:

- American Idols Live! Outperforms All Other Events

- Baseball Still America's Favorite Pastime with Six Teams in the Top 10


News provided by

TicketsNow

Jun 21, 2011, 12:14 ET

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ROLLING MEADOWS, Ill., June 21, 2011 /PRNewswire/ -- TicketsNow.com, a leading online resale marketplace for event tickets, saw "Idol" fans out-purchase all other concert fans as well as fans of baseball's most storied franchises. American Idols LIVE! is the top-selling event on the TicketsNow Entertainment Index for May.

The American Idols Live! Tour 2011, which kicks off July 6 in Salt Lake City, has more than 40 dates on the calendar and is already seeing premium tickets at some venues command more than $2,500.

Baseball fans continued to flock to the ballparks in May as all top five sellers in the Sports category were baseball teams. The New York Yankees, San Francisco Giants, Atlanta Braves, Chicago Cubs, and Boston Red Sox captured the top spots.

Wicked continues to reign as the leader in Theater ticket sales; although the wildly popular, and 2011 Tony Award winner for Best Musical, The Book of Mormon, is steadily closing the gap.

Following are the category leaders for May 2011:

Top Events Overall for May 2011

1. American Idols Live!

4.0%

6. Boston Red Sox

2.2%

2. New York Yankees

3.9%

7. Taylor Swift

2.2%

3. San Francisco Giants

3.5%

8. Philadelphia Phillies

1.8%

4. Atlanta Braves

2.5%

9. Miami Heat

1.8%

5. Chicago Cubs

2.3%

10. Tampa Bay Lightning

1.5%





Top Sports Ticket Sales for May 2011

1. New York Yankees

6.9%



2. San Francisco Giants

6.1%



3. Atlanta Braves

4.3%



4. Chicago Cubs

4.0%



5. Boston Red Sox

3.9%







Top Concert Ticket Sales for May 2011

1. American Idols Live!

11.1%



2. Taylor Swift

6.1%



3. U2

4.0%



4. Kenny Chesney

3.8%



5. Katy Perry

3.1%







Top Theater Ticket Sales for May 2011

1. Wicked

19.3%



2. The Book of Mormon

10.9%



3. Glee Live!

6.9%



4. Ringling Bros. and Barnum & Bailey Circus

4.5%



5. Chelsea Handler

3.8%



About the TicketsNow Entertainment Index

The TicketsNow Entertainment Index tracks proprietary resale ticket sales on www.TicketsNow.com to provide a snapshot of entertainment trends for sports, music, and theater events nationwide.

LiveAnalytics, a Ticketmaster Company

LiveAnalytics delivers fan insights and live event intelligence to venues, sponsors, artists and teams to improve marketing effectiveness, increase sales and enhance the live event experience.  Comprised of a dedicated team with experience in research, analytics, modeling, marketing and strategy consulting, LiveAnalytics leverages the robust Ticketmaster database and turns data into insights, recommendations and results.

About TicketsNow

TicketsNow is your connection to all of the fun and excitement of live music, theater, and sports. A leading online resale marketplace where buyers can choose from a large selection of premium tickets, TicketsNow provides consumers secure and convenient access to event tickets that are often hard to get through primary distribution channels. A wholly owned subsidiary of Ticketmaster, TicketsNow is a founding member of the NATB, which promotes the highest level of ethics in the event ticket resale industry. For more information, visit www.TicketsNow.com.

SOURCE TicketsNow

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