Threshold 360 Announces 1 Billion Virtual Tour Views

News provided by

Mar 12, 2020, 12:00 ET

TAMPA, Fla., March 12, 2020 /PRNewswire/ -- Threshold 360, a leading platform for 360-degree virtual tour creation and delivery in the Hospitality and Tourism industries, today announced that its virtual tours have been viewed over a billion times.

Threshold Virtual Tours™ bring a new dimension of visual experience to Hospitality and Tourism, enabling individuals to actively explore and discover destinations and choose the best places to visit. Thanks to its quickly expanding distribution and syndication network, Threshold viewership has seen double-digit growth each month this year, and the company achieved this most recent milestone in the first days of March.

"Threshold Virtual Tours are viewed millions of times every day and have proven a powerful way for our customers to increase user engagement and conversion," said Steven Cook, Head of Marketing for Threshold 360. "We're thrilled to have reached this milestone in our growth and are continuing our efforts to further expand our distribution and syndication network."

For customers, the Threshold's virtual tours Platform provides a wide array of creation and distribution tools – enabling customers to re-target interactive media across paid, owned, and earned media channels, and create impactful visual campaigns that directly drive engagement and bookings. The Threshold library of virtual tours comprises hundreds of thousands of locations - including hotels, restaurants, retail stores, cafes, bars, and attractions.

Threshold 360 customers have experienced significant growth in overall engagement and conversion after adding Threshold Platform to their marketing and sales efforts. Destination customers see an average 1.5M views/month on Threshold's syndication network and an average one room booked for every 10 visitor engagements with Threshold virtual tours.

For an example of a Threshold Virtual Tour™ please click HERE.

About Threshold 360:

Threshold 360 is changing the way the world discovers. As a leading platform for 360 virtual tour creation and delivery in Hospitality and Tourism, Threshold helps Hotels and Destination Marketing organizations of all sizes significantly increase their digital engagement and conversions by allowing visitors to digitally "step inside" locations. The Threshold Platform is used by over 100 major Hotel chains and Destination Marketing Organizations globally and has proven to dramatically increase bookings and engagement for customers. For further information on Threshold360, please visit www.threshold360.com.

Media Contact

Daniel Kraus, CEO

Threshold 360

[email protected]

SOURCE Threshold 360