Thomas'® Introduces Limited Edition Salted Caramel English Muffins And Bagels

Thomas'® Brings the Latest Sweet and Salty 'It' Flavor to Breakfast Tables Nationwide

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Jul 12, 2016, 03:33 ET

HORSHAM, Pa., July 12, 2016 /PRNewswire/ -- The Thomas'^® brand, creators and bakers of the original Nooks & Crannies^® English Muffins, today announced the introduction of new Limited Edition Salted Caramel English Muffins and Bagels, giving fans a sweet and salty taste as the official summer season heats up.

The new Thomas'^® Salted Caramel English Muffins and Bagels will be available seasonally at grocery stores and other major food retailers nationwide starting July 11 and running through mid-October, with a suggested retail price of $4.49 for a six-count pack of English Muffins and $4.79 for a six-count pack of Bagels.

With foodies nationwide buzzing that salted caramel is the next big flavor, Thomas'^® leveraged market research and consumer feedback to identify this sweet and salty trend as the next addition to its growing Limited Edition lineup consumers have come to enjoy year after year. The distinct flavor of salted caramel blends perfectly with the Nooks & Crannies^® goodness of Thomas'^® English Muffins and the fluffy, chewy texture of Thomas'^® Bagels to create the ideal landscape for a wide array of toppings, including fresh fruit jam, cookie butter, chocolate spread and sliced apples.

"Salted caramel has quickly become a contender in the ever-competitive flavor landscape as consumers demand new and unique flavors — especially to usher in the fall season," said Jon Silvon, Senior Marketing Director of Thomas'^® products. "We knew that salted caramel's unique flavor profile would be a perfect addition to our popular line of Limited Edition products and we're excited for our fans to enjoy what we feel will be a hit flavor in our ongoing pursuit to surprise and delight them."

The Thomas'^® brand dates back to 1880 when Samuel Bath Thomas created his original English Muffin in New York City using a secret process that included griddle baking to create a Nooks and Crannies English Muffin. The company has since added bagels and breakfast breads to its breakfast offerings. Today, Thomas'^® sells the No. 1 English Muffin and No. 1 grocery bagel in the U.S.

For a full list of Thomas'^® products — including all of the available English Muffins and Bagels flavors — and where to buy them, please visit www.ThomasBreads.com.

About Bimbo Bakeries USA

Bimbo Bakeries USA (BBU) is a leader in the baking industry, known for its category leading brands, innovative products, freshness and quality. Our team of 22,000 U.S. associates operates more than 60 manufacturing locations in the United States. Over 11,000 distribution routes deliver our leading brands such as Arnold^®, Bimbo^®, Boboli^®, Brownberry^®, Entenmann's^®, Freihofer's^®, Heiner's™, Marinela^®, Mrs Baird's^®, Nature's Harvest^®, Oroweat^®, Sara Lee^®, Stroehmann^®, Thomas'^®, and Tia Rosa^®. BBU is owned by Mexico's Grupo Bimbo, S.A.B de C.V., the world's largest baking company with operations in 22 countries.