thinkLA's Motor City West Joins the LA Auto Show Press and Trade Days

MCW moves to the Los Angeles Convention Center Nov. 19, 2014

News provided by

Oct 09, 2014, 09:00 ET

LOS ANGELES, Oct. 9, 2014 /PRNewswire/ -- Los Angeles Auto Show (LA Auto Show^®) producers have announced the addition of thinkLA's Motor City West (MCW) to this year's Press & Trade Days lineup (Nov. 18-20). Taking place on Nov. 19, the half-day conference presented by Yahoo! is slated to focus its discussions on the latest trends and topics transforming the way auto brands sell to consumers.

Created in 2006, thinkLA is a nonprofit association aimed at connecting and educating Los Angeles' vast marketing community via knowledge-building programs and high-caliber networking events like MCW, especially tailored for professionals that help drive the image of leading automotive brands.

"We are witnessing some of the most dynamic and interesting shifts taking place in the automotive marketing industry. We're excited to be partnering up with the LA Auto Show to discuss how innovation and change in consumer behavior is driving marketers to think differently," said Tim Hand, Co-Event Chair of MCW and VP, OEM Sales – West at Kelley Blue Book.

MCW annually gathers more than 500 professionals from top advertising agencies and media companies to connect with marketing leads from major automotive brands. The LA Auto Show Press and Trade Days gather the marketing and advertising leads from virtually every major auto brand from around the globe. Plus, taking place in one of the world's top cities for automotive advertising, the LA Auto Show already attracts nearly 3,000 advertising and marketing executives. The schedule for the event is as follows:

Schedule of MCW presented by Yahoo!:
12:00 - 1:00 PM Registration / Networking
1:00 - 5:30 PM Speaker Presentations
5:30 - 6:30 PM Cocktail Reception
6:30 PM Event Concludes

"Bringing thinkLA's compelling thought leadership content to one of the world's largest gatherings of auto marketers and advertisers promises to make this year's Motor City West a truly international automotive marketing event," said Lisa Kaz, President and CEO of ANSA Productions, producers of the LA Auto Show and Connected car Expo.

Additional information regarding speakers and discussion topics will be available closer to the event.

To register for Motor City West and for pricing information please click here.

Individual Member (through Nov. 14): $175
Non-Member (through Nov. 14): $225
At the door: $250
Not a member? Join thinkLA today

To register for the 2014 LA Auto Show and CCE please visit:

http://registration.experientevent.com/ShowLAS141/

About the Los Angeles Auto Show and Connected Car Expo
The Los Angeles Auto Show was founded in 1907 and is the first major North American auto show of the season each year. Press & Trade show days for the 2014 Los Angeles Auto Show will be held on Nov. 18-20. The show will be open to the public Nov. 21 – Nov. 30. The Connected Car Expo (CCE) is the automotive industry's most comprehensive showcase of new mobility solutions and will take place on November 18, and continue in conjunction with the 2014 LA Auto Show® Press & Trade Days. The LA Auto Show is endorsed by the Greater L.A. New Car Dealer Association and is operated by ANSA Productions. To receive the latest show news and information, follow the Los Angeles Auto Show on Twitter at twitter.com/LAAutoShow or via Facebook at facebook.com/LosAngelesAutoShow and sign up for alerts at www.LAAutoShow.com. For more information on CCE please visit http://connectedcarexpo.com/

Hashtag: #LAAutoShow

About thinkLA
As a non-profit 501(c)(6) association, thinkLA was founded in 2006 to promote Los Angeles as a network of creativity and innovation in media, marketing, and advertising. We connect LA's creative community; grow ideas, business and talent; and inspire through education, social and philanthropic events. For more information about thinkLA, please visit www.thinkLA.org, and follow on Twitter at twitter.com/thinkLA and Facebook at facebook.com/thinkLA.

Hashtag: #thinkMCW

Media Contacts:
Breanna Buhr/Sanaz Marbley
JMPR Public Relations, Inc.
(818) 992-4353
[email protected]
[email protected]

SOURCE Los Angeles Auto Show