ThePointsGuy.com Launches New Credit Card Recommendations Tool, TPG Maximizer

PASADENA, Calif. and NEW YORK, Feb. 27, 2014 /PRNewswire/ -- Wallaby, the leader in mobile and web-based credit card optimization solutions, and ThePointsGuy.com, a leading travel rewards website, have announced the launch of TPG Maximizer. The free web-based solution helps consumers build the ideal mix of rewards credit cards.

TPG Maximizer analyzes a consumer's credit card spending and recommends new credit cards that are well aligned for the individual's purchase habits. For example, if a consumer typically spends a significant percentage of their monthly budget on gasoline, travel, or dining, TPG Maximizer suggests credit cards that generate the most rewards for that spending profile. TPG Maximizer also estimates the savings from the recommended credit cards when compared to the existing cards used by the consumer. Fans of ThePointsGuy.com can then click through to get more information or apply for the card.

In addition to reviewing the consumer's spending patterns, TPG Maximizer also offers customized recommendations based upon the user's favorite airlines and hotels. For consumers who do not wish to include information on their past spending, TPG Maximizer includes default numbers which are based on average spending according to household income. These numbers can be adjusted by the user using intuitive slider bars.

"Frequent flyer programs should be renamed frequent spender programs, because credit card rewards are the most lucrative way to rack up points and miles," said Brian Kelly, founder and CEO of ThePointsGuy.com. "I travel the world in style thanks to all of the rewards that I earn each year. TPG Maximizer can help anyone score an incredible free trip with minimal effort."

Commented Wallaby Founder and CEO Matthew Goldman: "TPG Maximizer is a great example of big data being applied in very practical and usable ways for consumers. Readers of the ThePointsGuy.com have busy lives that make it impossible to assess all the available credit card options. With TPG Maximizer, the hard work is done for them."

TPG Maximizer is available at https://maximizer.thepointsguy.com

About The Points Guy
Brian Kelly is "The Points Guy." He shares his rewards program knowledge with eager consumers across the globe via his website, ThePointsGuy.com.

Passionate about travel and adventure since his childhood, Brian's worldwide jetsetting earned him elite status with US Airways by his sophomore year in college. He later became a recruiter for a major investment bank; his extensive travel schedule enabled him to master the ins and outs of frequent flyer miles and credit card rewards programs. Due to the massive amount of interest in his advice, Brian left his job on Wall Street in June 2011 to work full-time as a travel blogger.

The site now has over 700,000 unique monthly visitors. Brian's advice has been featured by The Wall Street Journal, The New York Times, CNN and The Today Show among many others. Brian also dishes out his signature tips and advice via Twitter, where he can be followed @ThePointsGuy.

About Wallaby
Wallaby's unique solutions, including its iPhone, Android, and Google Glass Apps and Wallet Boost, ensure that a consumer maximizes the rewards and cash back available from each purchase they make on their credit cards. This is achieved automatically using Wallaby's proprietary real-time algorithms. In addition to gaining the most travel or cash back rewards from their cards, consumers can also set credit card preferences, and designate the percentage of spending that should go to individual cards. Wallaby also makes it easier for consumers to take advantage of marketing offers from merchants & banks to optimize their spending even further. Payments and e-commerce companies can integrate Wallaby's credit card intelligence via the WASAPI partner program. For more information, please visit http://www.walla.by. Stay connected with Wallaby on Facebook, on Twitter @wallabycard or on Google+

SOURCE Wallaby

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