thePlatform Presents Webinar on Taking Video Beyond the PC

SEATTLE, July 21 /PRNewswire/ -- thePlatform, the leading white-label video publishing company, announced it is hosting a "Beyond the PC" webinar on Friday, July 23. The discussion, moderated by paidContent.org Managing Editor Ernie Sander, will focus on the delivery of professionally-produced video content to mobile platforms, tablets, and other IP-connected devices – including topics such as delivery framework, media player customization, and advertising integrations.

About thePlatform

thePlatform™ is the leading white-label video management and publishing company. Media companies rely on thePlatform as their open, central hub for managing, monetizing, and syndicating billions of professionally produced video views annually. The company's services provide unmatched versatility for designing and supporting video businesses on PCs, mobile, and TV. Customers include: Associated Press, Big Ten Network, Cablevision, Canwest, CBC, CBS College Sports, CNBC, Comcast, Corus Entertainment, Cox Communications, ExerciseTV, Fox Sports Network, HIT Entertainment, NBC Local Media, PBS, PBS KIDS Sprout, Rogers, Sony BMG, Starz Play, Time Warner Cable, Travel Channel Media, and numerous others. With a 10-year history of service, thePlatform is an independent subsidiary of Comcast based in Seattle, Wash. For more information: www.thePlatform.com.

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