The Topps Company Celebrates Future, Honors Past In Release of 2014 Topps Baseball Series 1
"Power Players" Digital Promotion Provides Fans the Chance to Win Rare Baseball Memorabilia
NEW YORK, April 14, 2014 /PRNewswire/ -- This season, more than ever before, Major League Baseball® is experiencing an explosion of young talent, a changing of the guard; as rookies and young stars are making a bigger impact on the league than ever before.
To view multimedia assets associated with this release, please click: http://www.multivu.com/mnr/7101153-topps-company-baseball-series-1-power-players
The Topps Company celebrates this passing of the torch with the release of 2014 Topps Baseball Series 1, which features these exciting new stars while also looking back at the greatest players of today and yesterday. Additionally, Topps is giving fans who purchase 2014 Topps Baseball Series 1 the chance to win highly-coveted Topps' Top 50 Rookie Cards from years past, including Mickey Mantle, Hank Aaron, Johnny Bench, Derek Jeter, Miguel Cabrera and more.
"We are entering a golden age of baseball where young players are taking over the game like never before, but it's also important that we honor the greats of yesterday," said Marc Stephens, Marketing Manager for the Topps Company. "This year's 2014 Topps Baseball Series 1 Cards is themed 'The Future is Now,' featuring top rookies from yesterday and today."
Fans can do more than collect the cards by logging online and participating in Topps' "Power Players" promotion. Special Topps "Power Players" cards are in select 2014 Series 1 packs, with each card having a code on the back, that when entered, places your player in a digital locker.
"The select 'Power Players' cards give the fans a truly new interaction with the 2014 Series 1 line," said Stephens. "The player's real-life performance impacts your chances at winning prizes, such as autograph cards, limited edition cards and other Major League Baseball® Memorabilia."
2014 Topps Baseball Series 1 is available now at Walmart, Target, Kmart, Toys R Us, Modell's, The Sports Authority, Shopko, Meijer, and nearly all hobby stores.
About The Topps Company, Inc.
Founded in 1938, The Topps Company is the preeminent creator and brand marketer of sports cards, entertainment products, and distinctive confectionery. Topps' leading sports and entertainment products include Major League Baseball®, National Football League, English Premier League, Bundesliga, Indian Premiere League, WWE, UFC, Wacky Packages, Garbage Pail Kids and other trading cards, sticker album collections, and collectible games. The Company's top confectionery brands include "Ring Pop," "Push Pop," "Baby Bottle Pop", "Bazooka" bubble gum, "Sharkies" and "Juicy Drop Pop" products. Topps' newest division is Topps Digital, which is focused on bringing the iconic Topps brand to new users through digital media.
To view multimedia assets associated with this release, please click: http://www.multivu.com/mnr/7101153-topps-company-baseball-series-1-power-players
SOURCE The Topps Company, Inc.
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