The Times Launches Exclusive Royal Wedding Souvenir iPad Edition

LONDON, April 27, 2011 /PRNewswire/ -- The Times has today launched an exclusive Royal Wedding Souvenir iPad Edition, which is available to preview free with the full application available on Saturday 30 April.

The Times Royal Wedding Souvenir Edition for the iPad brings together the best of our royal coverage in one collector's item. It puts our finest writing, interactive graphics, live reports and a large selection of photo albums in one sophisticated package.

The iPad app features top Times writers such as Ben Macintyre, Simon Barnes, Lynne Truss and Caitlin Moran, and brings together modern life, royal history and Times reporting in one edition that won't curl at the corners, or age too fast.

Features include: the Create-a-Kate fashion feature; a virtual fly-through of the procession route; Times royal wedding coverage since our first report in 1795; Derwent May's interactive nature guide to birds on the Mall and an animated guide to the lines of royal succession.

The app is free to Times digital subscribers. From today, subscribers can download the Times Royal Wedding Souvenir Edition from iTunes as part of their subscription. Non-subscribers can also download the free preview edition at the iTunes app store.

On April 30 the full edition will be available in all territories, updated with the best of our coverage of the wedding including video, photo galleries and interactive graphics. The full edition is again free for Times digital subscribers. Non-subscribers can purchase the full souvenir edition for 4.99 pounds. Internationally the app is priced at 5.99 Euros or 7.99 US Dollars.

A subscription to The Times and The Sunday Times costs 1 pound for the first 30 days, 2 pounds a week thereafter, and includes access to thetimes.co.uk and thesundaytimes.co.uk as well as The Times and Sunday Times iPad editions.

To find out more about the app please visit thetimes.co.uk/royalweddingapp

Notes to editors:

The Times is one of the world's most trusted quality newspapers, with a print circulation of 445,962 (ABC February 2011), 1.5 million readers, more under-45 readers than any other title in the UK quality segment (NRS July –Dec 2010) and 79,000 monthly digital subscribers (The Times and The Sunday Times combined, March 2011). The paper has more business readers than both the Financial Times and The Daily Telegraph combined (British Business Survey). The Times relaunched its features section, Times2, in October 2010, which delivers 24 pages of news, lifestyle and arts features every day, and demonstrated its commitment to investing in quality journalism with the launch of Eureka - a 60-page monthly magazine dedicated to science, life and the planet – in October 2009.

SOURCE News International