The Smurfs Returning to AMC Theatres This Weekend to Benefit the Will Rogers Institute

BURBANK, Calif., Nov. 30, 2011 /PRNewswire/ -- AMC Theatres® kicks off the holiday season in Smurf blue with its REPLAY FOR CHARITY program benefiting the Will Rogers Institute.

This year's popular family comedy THE SMURFS 3D returns to the big screen Dec. 3 and 4, at select AMC Theatres for a special ticket price of $5, with part of the proceeds supporting the Will Rogers Institute. Guests will also receive a special gift (while supplies last).

For more information, including participating AMC Theatres and showtimes, or to purchase tickets, visit amctheatres.com/smurfswillrogers.

About the Will Rogers Institute

The Will Rogers Institute is a program of the Will Rogers Motion Picture Pioneers Foundation -- a charity named after one of the greatest humanitarians, philanthropists and entertainers that ever lived, Will Rogers. The Institute is dedicated to the support of research and medical school fellowships in debilitating lung diseases and disorders, the distribution of free health educational materials, and being the national leader in providing life-saving neonatal ventilator equipment to hospitals throughout the United States. For more information about the Institute, please visit www.WRInstitute.org.

About AMC Entertainment Inc.

AMC Entertainment Inc. delivers distinctive and affordable movie-going experiences in 351 theatres with 5,083 screens across the United States and Canada. The company operates 20 of the 50 highest grossing theatres in the country. AMC has propelled industry innovation and continues today by delivering premium sight and sound, enhanced food and beverage and diverse content.  www.AMCTheatres.com.

Contact:
Todd Vradenburg
Will Rogers Motion Picture Pioneers Foundation
818-755-2324

Ryan Noonan
Director of Public Relations
AMC Theatres
816-480-4724

SOURCE Will Rogers Institute

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