The RealReal Brings Highly Covetable Luxury Items to New York City Shoppers in Holiday Pop-up Shop
SoHo Store will Feature the Best of its Collections from Top Designers
SAN FRANCISCO, Nov. 28, 2016 /PRNewswire/ -- The RealReal, the leading luxury consignment company, today announced the opening of its first-ever pop-up shop in the SoHo neighborhood of New York City, featuring highly curated, one-of-a-kind luxury items tailored to New York City's eclectic shoppers. The RealReal is unique in that it takes possession and authenticates all items prior to sale and thus, is able to bring its products to life in a beautiful brick-and-mortar experience, unlike peer-to-peer consignment sites.
Located at 79 Green Street, the brick-and-mortar shop will be open December 1st through the 15th for the holiday season. Doors are open 11 a.m. to 8 p.m. Monday through Friday, and 10 a.m. to 9 p.m. Saturday and Sunday.
Shoppers can expect to see exclusive luxury product across all categories, including women's and men's fashion from household names such as Chanel, Hermès, Gucci, Celine, Proenza Schouler and Yeezy. Rare and iconic giftables will be for sale, including estate, fine jewelry and collectable watches. Fine art and curated home furnishings will be also available for purchase, which will include all display pieces.
Authentication specialists from each category, including The RealReal's expert gemologists, brand experts, and art curators, will be available on-site to help customers learn about the authenticity of products and provide insight into pieces from the heritage brands.
"This is the first time The RealReal will have a retail storefront which will bring the brand's core principles and aesthetic to a physical space," said The RealReal CEO and Founder, Julie Wainwright. "The RealReal has a significant customer and consignor-base in New York and the holiday season is the perfect opportunity to offer The RealReal's luxury experience and one-of-a-kind products in an immersive way."
Cafe Henrie, New York's hip Lower East Side coffee house, will be serving pour over coffee and House of Waris teas, complimentary for shoppers.
For more details please visit: therealreal.com/popupnyc.
About The RealReal
The RealReal is a leader in the circular economy and an innovator in sustainable luxury. The consignment company has independently changed how people think about their luxury goods. The RealReal provides the largest selection of pre-owned authenticated luxury items including women's and men's fashion, fine jewelry & watches, and fine art & home. Consignors earn up to 70% of the sale price and items sell quickly. The RealReal's free in-home pickup service is available in all major cities across the US. The fine jewelry & watch valuation offices offer free valuations on pieces from professional gemologists. To learn more about The RealReal, visit www.therealreal.com.
Press Contact:
Natalie Seufferlein
[email protected]
(650) 823-5892
SOURCE The RealReal
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