The Makers of CeraVe® Skincare Declare "NATIONAL WINTER SKIN RELIEF DAY"

BRIDGEWATER, N.J., Jan. 5, 2017 /PRNewswire/ -- Valeant Consumer Healthcare, the makers of CeraVe^® Skincare, have declared January 8, 2017 as National Winter Skin Relief Day. This designated day, officially listed on the National Day Calendar, is designed to educate consumers about the importance of skin protection during the coldest time of the year.

"Dry skin can occur throughout the year, but is more prevalent during the winter due to cold weather," says NYC dermatologist, Joshua Zeichner, MD. "It's important to be diligent about moisturizing to properly hydrate skin and protect it from further irritation."

The makers of CeraVe, a line developed with dermatologists, offer these tips to help relieve winter skin:

• Cold temperature, wind, and lip licking can bother the sensitive skin on the lips. Use skin protecting ointments that can hydrate and protect. The latest generation of healing ointment also contains ceramides to help restore the skin's natural protective barrier.
• When skin is dry, rubbing it against clothing can cause more irritation. Apply a moisturizer and allow to dry before dressing to protect skin during the day.
• Winter weather can lead to loss of skin hydration. More advanced moisturizers can help with occlusive ingredients like petrolatum, hyaluronic acid, mineral oil and ceramides.

CeraVe Healing Ointment is the first and only multi-purpose ointment that combines ceramides in a gentle, lanolin-free formula to protect and soothe dry, cracked skin with a non-greasy feel.

About Valeant Consumer Healthcare:
Valeant Consumer Healthcare, is a division of Valeant Pharmaceuticals North America LLC. Valeant Consumer Healthcare, one of the fastest growing consumer products companies in the U.S.*, offers a wide range of products that improve people's lives in the eye care, skincare, and vitamin categories, including flagship brands such as Biotrue^® solution, CeraVe^® skincare, and PreserVision^® eye vitamins. In addition to the vast product portfolio, Valeant Consumer Healthcare has a consistent new product pipeline that is developed via collaborative partnerships with healthcare professionals.
*based on retail sales

CONTACT:
John Reed
Director, Marketing - CeraVe
Valeant Consumer Healthcare
[email protected]

Biotrue, CeraVe and PreserVision are registered trademarks of Valeant Pharmaceuticals International, Inc. or its affiliates.
© 2017 Valeant Pharmaceuticals North America LLC.                              
CVE.0350.USA.16

SOURCE Valeant Consumer Healthcare

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