The Maker of Angel Soft® Bath and Facial Tissue Introduces New Angel Soft® Facial Tissue Soft Packs

New facial tissue soft packs provide consumers freedom of use with water and crush-resistant packaging

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Aug 05, 2014, 10:43 ET

ATLANTA, Aug. 5, 2014 /PRNewswire/ -- Just a year after introducing their facial tissue, the Angel Soft® brand launched an exciting new innovation in the facial tissue category. Angel Soft® Facial Tissue Soft Packs respond to the versatility of life's everyday demands with crush resistant and water resistant packaging.

New Angel Soft(R) Facial Tissue Soft Packs feature crush and water resistant packaging that's versatile enough to stand up to your everyday life. (PRNewsFoto/Georgia-Pacific)

Available in both in-home and on-the-go sizes, Angel Soft® Facial Tissue Soft Packs are perfect for travel, easily fitting in a suitcase or car glove compartment, or for in-home use. The in-home pack features 165 sheets, the same number of sheets as the Angel Soft® medium size flat carton, while the on-the-go pack, with 72 sheets, has up to seven times more sheets than other standard pocket packs¹. Because of their new packaging, they can be thrown into a drawer or set on a bathroom counter without compromising quality. With five stylish patterns, consumers will be able choose the pack that best fits their personality.

The product launch features a coupon in July, August and September newspapers and a coupon currently available on the Angel Soft® Facebook page and website.

"New flexible and water resistant soft packs will allow Angel Soft® consumers to use facial tissue in more places. With soft, crush-resistant packaging, our consumers won't have to waste tissues because boxes get crushed or wet," said Mara Lapp, senior brand manager at Georgia-Pacific. "Both of these things make the new Angel Soft® Facial Tissue soft packs a great value, which is what Angel Soft® is all about."

Angel Soft® Facial Tissue Soft Packs are available now at select retailers nationwide. For more information about Angel Soft® Facial Tissue, visit www.angelsoft.com. To hear from current Angel Soft® fans and learn about upcoming promotions and deals, visit www.facebook.com/AngelSoft.

About Georgia-Pacific: Headquartered in Atlanta, Georgia-Pacific is one of the world's leading manufacturers and marketers of building products, tissue, packaging, paper, cellulose and related chemicals. The company employs nearly 35,000 people worldwide. For more information, visit www.gp.com.

¹Compared to a 10 sheet plastic wrapped pack.

Photo - http://photos.prnewswire.com/prnh/20140805/133508

SOURCE Georgia-Pacific