The Gab Group Appointed Strategic Branding Team for Gary Rack Restaurant Management Group

BOCA RATON, Fla., Feb. 22 /PRNewswire/ -- Gary Rack Restaurant Management Group has retained award-winning PR agency The Gab Group to launch and market all three of the company's modern restaurant concepts. The Gab Group will provide PR, marketing and brand solutions for the newly opened Table 42 Italian Kitchen + Wine Bar, RACKS Italian Kitchen, and the upcoming RACKS Downtown Eatery + Tavern, an upscale gastropub concept anticipated to launch in Mizner Park in May 2010.

"We set high standards for our restaurants, and we needed a PR agency of the highest caliber to introduce our concepts. We have found our ideal match with The Gab Group, a firm that has established a proven track record for branding, media relations, special event capabilities and in-house design," explains President Gary Rack.

"We are extremely excited to launch Gary Rack's outstanding restaurant concepts, each of which delivers a unique dining experience to the area. Gary Rack is not only an excellent restaurant operator, but the source of visionary restaurant concepts that pack as much menu appeal as they do atmosphere," says Michelle Soudry, The Gab Group PR Director.

Gary Rack Restaurant Management Group, owned by restaurateur Gary Rack, is headquartered in Deerfield Beach, FL. The company entered the restaurant market in 2006 when it successfully introduced the nationally acclaimed Coal Mine Pizza in Boca Raton. It currently operates three South Florida restaurant concepts including RACKS Italian Kitchen located in North Miami Beach, Table 42 Italian Kitchen + Wine Bar located in Boca Raton, and the upcoming RACKS Downtown Eatery + Tavern slated to open in May 2010 in Boca Raton. For more information, visit www.grrestaurant.com.  

About The Gab Group

Founded in 2004 by PR visionary Michelle Soudry, The Gab Group is a unique brand communications agency specializing in streamlined services for local and national lifestyle and hospitality accounts.  In 2008, The Gab Group was the recipient of the HSMAI Bronze Adrian Award for national PR excellence. In 2009, the agency was named in the top "Places to Work" by the South Florida Business Journal. The Gab Group's broad scope of services includes brand-focused PR, creative marketing and exceptional special events.  For more information, visit www.thegabgroup.com.

SOURCE The Gab Group