The Fuller Brush Company Unveils New Website

GREAT BEND, Kan., Jan. 10, 2012 /PRNewswire/ -- Door-to-door has officially gone digital with The Fuller Brush Company's launch of its new website, www.fuller.com. With free shipping for orders of $25 or more, the new site was designed with the online consumer's needs in mind with improved navigation, updated content, product demonstration videos and tips designed specifically for common, everyday cleaning problems.

Reflecting the recently-announced brand re-launch, which focuses on meeting the growing needs of a new generation of consumers, the new website opens with a rotating billboard featuring an array of brand new products and promotions. 

User-friendly features on the new website include:

• "Ask The Fuller Brush Man" Q & A: The Fuller Brush Company cleaning staff personally answers questions from customers and cleaning enthusiasts. http://www.fuller.com/index.php/profile/faq/
• Detailed videos showcasing The Fuller Brush Man, as he offers guidance on how to clean and polish valuable home surfaces such as granite countertops and stainless steel appliances. http://www.fuller.com/index.php/profile/videos/
• Links to Facebook and Twitter to engage new and existing visitors with contests, cleaning tips, product news, company events, and more! http://www.facebook.com/FullerBrushCo

"We are thrilled to launch the new Fuller.com website with more relevant content, and a cleaner, modern design to enhance our visitors' shopping experience," said Vinnie D'Alleva, Chief Marketing Officer, Fuller Brands.  "The newly redesigned site is a pivotal component of our brand re-invention and makes great strides in creatively showcasing our product portfolio."

For more information on The Fuller Brush Company and its products, visit www.fuller.com.

About The Fuller Brush Company
Since 1906, generations have trusted the iconic The Fuller Brush Company to deliver hard-working cleaning remedies. Today, Fuller's expanded distribution includes direct, online and retail channels offering its perfected formulations and designs to a new generation.  The Fuller Brush line of cleaning remedies are the most effective and efficient in solving common, hard-to-handle cleaning problems for all the major surfaces in your home as well as specialty areas such as grills, appliances and showers.  www.fuller.com

Contact:
Jane Westgate: 336-209-9276, [email protected]

SOURCE The Fuller Brush Company