The Freedonia Group: Pouch Demand in Nonfood Packaging to Grow 5.4% Annually

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Sep 21, 2016, 03:42 ET

CLEVELAND, Sept. 21, 2016 /PRNewswire-USNewswire/ -- Demand for pouches used in nonfood packaging applications is forecast to increase 5.4 percent annually to $2.2 billion in 2020. Gains for pouches in nonfood product uses will be driven by continued development of new applications resulting from such pouch benefits as reclosable zippers that are easier to use, spouts, pouring features, carrying handles, and reduced shipping costs compared with rigid containers. Additionally, robust gains are expected for four-side-seal pouches in nearly every category, reflecting continued growth for unit dose and unit-of-use packaging.

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Industrial and other niche markets are expected to post the fastest gains, aided by increases in the manufacturing sector and efforts to save materials and costs by introducing unit-of-use packaging and pouches that allow for more precise dispensing. Gains for consumer uses will track the average based on sustained demand for unit dose laundry products packaged in dissolvable pouches as well as sustainability initiatives that promote pouch packaging. Detergent manufacturers will continue to emphasize unit dose offerings in order to boost sales in the stagnant US laundry detergent market, in which consumers tend to favor low priced products.

Pouch demand in the medical and pharmaceutical market as a whole will also track the nonfood average, with advances reflecting the growing usage of unit-of-use packaging. Gains will be moderated somewhat by the already high penetration of pouches and performance limitations in the packaging of devices with multiple parts or with sophisticated devices vulnerable to damage during shipment. Still, good opportunities are expected in the unit dose packaging of drugs, and in small- to medium-sized supplies and devices. Innovations in pharmaceutical pouches directed at improving both security and functional features will drive value expansion.

About The Freedonia Group – The Freedonia Group, a division of MarketResearch.com, is a leading international industrial research company publishing more than 100 studies annually. Since 1985 we have provided research to customers ranging in size from global conglomerates to one-person consulting firms. More than 90% of the industrial companies in the Fortune 500 use Freedonia Group research to help with their strategic planning. Each study includes product and market analyses and forecasts, in-depth discussions of important industry trends, market share information and profiles of the leading industry players. Reports can be purchased at www.freedoniagroup.com and are also available on www.marketresearch.com and www.profound.com.

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SOURCE The Freedonia Group