The EVOO Evolution

DALLAS, April 11, 2019 /PRNewswire/ -- Bertolli Extra Virgin Olive Oil, known for its 150-year-tradition of crafting great tasting, authentic olive oils, continues to provide quality flavors to more than 40 countries around the world. The company has taken a global approach to sourcing the best olive oils, ensuring consistent quality and taste year over year.

"Not all extra virgin olive oils are created equal," said Paula Lopes, Bertolli's Chief Quality Officer, who has been sampling olive oils for over 20 years. "Our sampling team travels around the world to find producers worth pursuing that meet our internal standards which exceed the legal requirements."

The Bertolli Way

Bertolli intentionally blends 100 percent of its olive oil to arrive at a product that is both consistent in flavor and quality. The company samples thousands of oils from producers around the world each year and only the best are selected as possessing the flavor and quality characteristics suited for the brand's final blend. In 2018 alone, Bertolli sampled more than 20,000 oils, of which only 20 percent met the company's high standards.

• A 'healthier' crop: Bertolli pays farmers a premium to crop earlier and to get the best-possible batch of olive oils. These contain more antioxidant-rich polyphenols than late-harvest olive oils.
• All in the taste: The team tastes every sample to determine what is suitable for the Bertolli brand, classifying various oils by their various flavors and characteristics.
• Blending for the best: The team specifically seeks out products that possess desirable characteristics for blending, like fruity tasting notes. They also evaluate aftertaste along with potential bitterness, spiciness and vegetal notes to determine how to blend the sample with complementary oils.  Those with defects – either in taste or smell – do not make the cut.

About Bertolli

Born in Italy, Bertolli is one of the world's most popular olive oils. It's been at the heart of Italian cuisine for 150 years and epitomizes Italians' famed enjoyment of cooking and of food. At the core of the Bertolli brand is a firm commitment to quality, to the use of natural ingredients and to the tradition of creating excellent and tasty food.  For more information, visit https://essentials.bertolli.com/.  You can find the latest news at Facebook.com/Bertolli and on Twitter @Bertolli, Instagram @Bertolli_US and Pinterest.com/Bertolli.

SOURCE Deoleo

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