The DPP Releases New Research on Cloud Post Production

SAN FRANCISCO, Feb. 23, 2022 /PRNewswire/ -- LucidLink, an innovative SaaS solution delivering high-performance remote collaboration to the world's largest brands and creative professionals, released a new report, Cloud for Media: Post Production, from the DPP, the media industry's business network, based in London, England.

As recently as early 2020, post production was a section of the media industry that was slower to adopt cloud technology. Large volumes of media, highly specialist tools, and a culture of in-person collaboration made it difficult. But since the pandemic, this has all changed. Now, post production houses everywhere have a fresh impetus to resolve the challenges and enable cloud editing.

Highlights from the report include state of play for cloud in production houses across the world:

• The main challenges for cloud technology in post production
• How post production teams everywhere can find solutions to these challenges
• Whether the pandemic has changed the game for post production, forever
• Whether it's possible for a post production house to go entirely virtual
• Case studies from VICE and A&E Networks

"In recent years, we've seen the rapid adoption of the cloud in the media and entertainment industry," said Rowan de Pomerai, CTO, the DPP. "This exclusive DPP research sheds light on how post-production has changed. By partnering with us on this work, LucidLink has demonstrated a deep understanding of media customers' needs, and the desire for a strong dialogue with the industry that will help it continue to deliver success for its customers."

The full report can be accessed on LucidLink's site.

About LucidLink

LucidLink offers an innovative cloud-native file service designed specifically for extensive data access over distance. LucidLink Filespaces provides best-in-class security and high-performance scalability to run file-based workloads on object storage for maximum efficiency and productivity. The service is compatible with Microsoft Azure Blob and any Amazon S3 compatible object storage provider that utilizes the cloud, on-prem, or hybrid storage. It supports all major operating systems, including Linux, Windows, and macOS. Investors include Baseline Ventures, Headline, Adobe, Bright Cap Ventures, Bain Capital Ventures, S28 Capital, and Fathom Capital. LucidLink is privately held and headquartered in San Francisco, California, with offices in Bulgaria, Europe, and Australia. For more information about LucidLink, please contact [email protected]. Follow us on Twitter and LinkedIn and visit us at www.lucidlink.com.

Contact: Julie O'Grady
LucidLink
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SOURCE LucidLink