The Daily Dot Scores Big in Social Engagement & Mobile

AUSTIN, Texas, May 28, 2014 /PRNewswire/ -- Today, the Daily Dot announced new reach, social engagement, and mobile access metrics, solidifying the site's reputation as the go-to source for multi-platform Internet news and cultural commentary.

On Tuesday the site achieved a record-high 10 million digital natives for the 30-day trailing period, more than double the number of uniques the site had in February. In terms of social, Facebook organic post-reach nearly tripled from the previous 30-day period to reach a daily average of over 2 million readers. Almost 10% of those users engaged further—clicking, sharing, liking, etc. Total Facebook engagement the week of May 21st surpassed that of PolicyMic, BuzzFeed News, and the Atlantic.

Additionally, The Daily Dot is consistently meeting its audience on their phones, ranking 90th on Tuesday for Quantcast's mobile site rankings, ahead of renowned news sites such as NBC.com, The Christian Science Monitor, Salon, Uproxx, and Politico. The engagement levels proves that the Daily Dot's mission—to tell the human story behind the Internet—fills a gap within the publishing landscape and shows that the story of the Internet is truly about the people behind the screens.

Nicholas White, Daily Dot CEO and Editor-in Chief: "Part of our jobs as journalists is not just to report, write, and edit, but to matchmake—to find that group of readers for whom this particular article is not just relevant, but vital."

The Daily Dot will continue to grow its editorial engine in the coming months with significant talent and resource investments in its Tech, Geek, and esports sections to go beyond what's trending with up to 60 original stories each day. The site's reporting has been cited in numerous publications large and small, legacy and digital native, from the BBC and New York Times to Salon and The Verge.

About the Daily Dot
The Daily Dot is the Web's most comprehensive source for original Internet-community news and among the fastest growing media companies in the world. Our content reaches over 10 million digital natives each month, making us one of the top 1,000 websites in the United States.

We tell the story of the Internet's communities each day with uninhibited reporting on the people, apps, memes, and movements that are shaping the zeitgeist of the Internet generation. If our readers are talking about it, we investigate it. It's real journalism for the Internet age.

SOURCE The Daily Dot

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