The Brandon Agency Selected by CBL & Associates Properties, Inc., to Provide Media Planning and Buying Services for 75 Malls and Shopping Centers

MYRTLE BEACH, S.C., Aug. 8, 2011 /PRNewswire/ -- CBL & Associates Properties, Inc. (CBL), recently selected The Brandon Agency to provide media planning and buying services for 75 malls and shopping centers in 25 states, including: South Carolina; North Carolina; Mississippi; Wyoming; California; Utah; Texas; Louisiana; Georgia; Tennessee; Florida; Alabama; Ohio; Kentucky; Virginia; Massachusetts; Pennsylvania; Wisconsin; Minnesota; Illinois; Michigan; Missouri; Indiana; Kansas and Arkansas. The scope of services the agency will provide CBL includes guerilla advertising, Facebook pay-per-click, media planning, media buying, and media placement in print, broadcast, cable, radio and internet media outlets.

CBL is one of the largest and most active owners and developers of malls and shopping centers in the United States. CBL owns, holds interests in or manages 157 properties, including 85 regional malls and open-air centers in 26 states. Headquartered in Chattanooga, Tenn., CBL has regional offices in Boston, Mass., Dallas, Texas, and St. Louis, Mo.

"We are pleased to welcome CBL & Associates to our growing list of clients. CBL properties are premier shopping destinations in many states, so we are excited to help expand and increase their market reach in each region," said Scott Brandon, president of The Brandon Agency.

For more information about CBL, or to locate a CBL property, visit www.cblproperties.com.

About The Brandon Agency

Founded in 1959, The Brandon Agency is a full service marketing firm operating on the leading edge of change in the advertising industry. Offering an integrated approach to marketing, advertising, public relations, interactive and social media, the agency administers the "Why We Buy" Consumer Research Panel, an ongoing, in-depth consumer study that predicts how buyers interact with communications to the buying cycle.

The Brandon Agency is headquartered in Myrtle Beach, S.C. with satellite offices in Charleston, S.C. and Charlotte, N.C. For more information about the agency, call (843) 916-2000 or visit TheBrandonAgency.com.

SOURCE The Brandon Agency