NEW YORK, May 18, 2015 /PRNewswire/ -- Today Bloomberg announced the lineup for the Bloomberg Technology Conference: Code and the Corner Office, a gathering of business leaders and tech influencers featuring Yahoo CEO Marissa Mayer, Twitter CEO Dick Costolo, Cisco strategist Padmasree Warrior, RedHat CEO Jim Whitehurst and more than 30 other speakers.
The conference is the centerpiece of a multi-platform editorial initiative that leverages Bloomberg's unparalleled breadth of media resources, including print, digital, television and radio platforms for a look at the way software development and coders are transforming corporations, schools and government.
"Code is the new lingua franca of business," said Bloomberg LIVE Editor Stephanie Mehta. "Our program will tackle the multi-faceted world of developers in a digestible format, arming the audience with invaluable insight to talk to their coders and consumers alike and realize opportunities in the global marketplace."
To open the program, Monday's dinner will feature an interview with Airbnb co-founder and CTO Nathan Blecharczyk who will discuss what other businesses can learn from the company's launch in Cuba and technology's role in connecting Cuba with the global marketplace.
Highlights from Tuesday's program include one-on-one interviews with Twitter CEO Dick Costolo and Yahoo President and CEO Marissa Mayer; a presentation of how software can solve a film's problems with Pixar's Michael B. Johnson; a look at Hollywood's portrayal of developers with "Silicon Valley" actor Thomas Middleditch and "Parks and Recreation" and "Brooklyn Nine-Nine" co-creator and Executive Producer Mike Schur; and a "Developer Dating Game" session designed to address the issues of developer recruitment and retention.
The initiative will include a digital video series "First Line of Code," featuring a number of well-known developers sharing their personal stories of first discovering code. Bloomberg Businessweek's special issue on newsstands June 12 will be dedicated to demystifying code and the people who create it with a cover story by master software developer and journalist Paul Ford that explores on the origins of the most important coding languages and their use today. Other stories will cover advances in artificial intelligence, the workspaces of great coders, the coding hall of fame, and more.
Bloomberg Media's sponsors for the Bloomberg Technology Conference include CA Technologies and Good360.
To learn more about the Bloomberg Technology Conference — the speakers, agenda, and partners — and to request an invitation, please visit bloomberg.com/btech2015.
About Bloomberg
Bloomberg, the global business and financial information and news leader, gives influential decision makers a critical edge by connecting them to a dynamic network of information, people and ideas. The company's strength – delivering data, news and analytics through innovative technology, quickly and accurately – is at the core of the Bloomberg Professional service, which provides real time financial information to more than 320,000 subscribers globally. For more information, visit www.bloomberg.com.
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