TechWeb Light Reading's LTE Virtual Event Attracts Telecommunications Operators, Investors, Content & Third-Party Service Providers and Technology Vendors

CHICAGO, June 4 /PRNewswire-FirstCall/ -- TechWeb's Light Reading LTE Virtual Trade Show, using UBM Studios platform, took place June 3, 2010 from 9AM-5PM Eastern.  Targeted at telecommunications operators, investors, content & third-party service providers and technology vendors, the virtual event addressed the essential steps toward the broad commercialization of LTE technology, covering subjects including spectrum, device profiles, network deployment, applications, and business models delivering panel sessions and keynote presentations by global operators, global equipment vendors, and exclusive Heavy Reading research.

(Photo:  http://photos.prnewswire.com/prnh/20100604/NY15897 )

(Photo:  http://www.newscom.com/cgi-bin/prnh/20100604/NY15897 )

Topics covered in the virtual event included:

• Aligning the LTE Technology Roadmap With Internet-Speed Service Innovation
• The Applications & Services Opportunity With LTE/4G
• Deployment Strategies for LTE Radio Access Networks
• Evolved Packet Core: The Heart of LTE Networks
• Evolving the Backhaul Network Architecture for LTE/4G

This virtual event combined Light Reading content, audience recruitment and platform supplied by UBM Studios.  Event sponsors attended with booth presence including, gold sponsors Anritsu Test & Measurement Solutions and Continuous computing; silver sponsors Camiant, RadiSys, Tektronix and service provider participants FEMTO Forum and TeliaSonera. The event also offered an Auditorium that delivered industry presentations, a Networking Lounge and a Media Center. In addition, all presentations were immediately available on demand.  

According to Wired Magazine (August 2009), analysts expect 5,000 virtual events next year, an increase of 500 percent for the industry.

Virtual events offer many business benefits:

• An affordable communications solution  
• Expands audiences globally
• Complements live events
• Provides qualified leads for organizations of all sizes and across all industries
• Content can be easily shared, archived and reused
• Eco-friendly solution does not require travel 
• Unparalleled access to real-time and post-event data for clear and measurable business value
• Increased productivity for attendees

The virtual event drew 1421 registrants and 622 live telecommunications operators, investors, content & third-party service providers and technology vendors.

For additional information on UBM Studios virtual events, contact Kate Spellman, SVP, Managing Director, UBM Studios at 516 562 7383 or [email protected].

To follow UBM Studios on Twitter, visit http://twitter.com/UBMStudios, to follow on Facebook, visit UBM Studios and to follow on LinkedIn, visit UBM Studios.

About UBM Studios (www.ubmstudios.com)

UBM Studios is a leader in virtual events and virtual business solutions.  A pioneer with virtual platforms, UBM Studios delivers deep expertise in live and online events that brings business value to customers.  UBM Studios connects, educates and enables virtual communications through a portfolio that fits every budget.  UBM Studios is the only virtual event provider to offer platform, content, audience recruitment, reporting and social marketing and gaming.   UBM Studios virtual events include Virtual Trade Shows, Virtual Career Fairs, Virtual Seminar Centers, Virtual Resource Centers, Virtual Product Launch, Virtual Business Continuity, Virtual Corporate Meetings, Virtual Sales Meetings, Virtual Focus Group Centers and Virtual Training.  UBM Studios delivers a complete global communication solution in Asia, Europe and North America in industries including, health, finance, technology, building and education.

About United Business Media Limited

UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and monitoring; and, the development and monetisation of B2B communities and markets. UBM's businesses inform markets and serve professional commercial communities -- from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists -- with integrated events, online, print and business information products. Our 6,500 staff in more than 30 countries are organised into specialist teams that serve these communities, bringing buyers and sellers together, helping them to do business and their markets to work effectively and efficiently. For more information, go to www.ubm.com

SOURCE UBM Studios

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