TechCare Unveils New Novokid + Lice Treatment Product for Use in Schools, Camps and Clinics
Breakthrough product eliminates head lice with all-natural, pesticide-free 10 minute vapor treatment
ROSH HA'AIN, Israel, May 3, 2017 /PRNewswire/ --
TechCare Corp. (OTCQB: TECR), a technology company with a revolutionary platform that uses cold vapor technology for natural health and beauty treatments, today announced it has designed and developed Novokid +, an institutional grade head lice treatment product based on its original Novokid for home use. TechCare expects to commercially launch Novokid + in the first quarter of 2018.
Novokid is a new paradigm in the treatment of head lice, a $1.8 billion global market. Current over-the-counter treatments are toxic, often ineffective and expensive. According to the Journal of Medical Entomology, 98% of lice have developed resistance to existing treatments in the U.S. and they are now referred to as "super-lice". Most current treatments contain pesticides, alcohol or silicone, which are all associated with a wide variety of hazardous side effects. Novokid is a non-pesticide, natural, plant-based and eco-friendly solution that eliminates lice and super lice with a 10 minute dry treatment. This compares with current treatments that required 20-40 minutes of shampooing and daily combing.
While the Novokid vaporizer for home use is battery operated, the Novokid + vaporizer, designed for higher volume daily use, plugs into an electrical outlet. Both Novokid products combine disposable single use capsules containing the all-natural active ingredient, a vaporizer which enables release of the vaporized compound from the capsule into the cap, and a proprietary head cap that fits snugly around the hairline and encloses the vaporized active ingredient. Novokid and Novokid + are invented by TechCare scientists. Patents are issued and pending in the U.S., Europe, Israel, and many other major markets.
"We developed Novokid + in response to numerous requests from the marketplace for a product designed to serve a higher volume of daily use in an institutional setting. Our market research indicates schools, children's camps, medical clinics and HMOs would benefit from, and are interested in, having Novokid + in their facilities," stated TechCare Chairman and CEO, Zvi Yemini. "The very easy to use, all natural, dry vapor technology requires no shampooing, and therefore perfectly lends itself to use in institutional settings."
About TechCare Corp.
TechCare is a technology company engaged in the design, development and commercialization of an innovative platform utilizing cold vaporization of various natural, plant-based compounds, to enable a wide variety of treatment solutions. Inspired by simple, natural treatments that have been used for generations, TechCare's renowned scientists combine traditional wisdom with innovative, proprietary technology and years of research to create solutions that answer the needs of today's consumers. Products scheduled for commercial launch in 2017 include Novokid and Shine. Novokid is a revolutionary anti-lice technology that eliminates lice with one simple 10 minute treatment with no coming or washing. Novokid is 100% natural and pesticide free. Shine, a haircare product, rejuvenates hair by returning its natural health, shine, body and luster by removing residues left over from other haircare products. Additional products are in development and slated for launch in 2018.
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SOURCE TechCare Corp
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