TCBY Introduces Indulgent Holiday Flavor Line-Up Rich in Healthy Nutritionals

Holiday Favorites Packed This Year with Super Fro-Yo Nutritionals Including an Industry Leading Amount of Dietary Fiber

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Oct 16, 2012, 09:00 ET

BROOMFIELD, Colo., Oct. 16, 2012 /PRNewswire/ -- According to the World Health Organization, dietary fiber is the only dietary component that has convincing evidence showing a protective effect against weight gain and obesity. In fact, research conducted by the National Cancer Institute also concluded that dietary fiber might help reduce risk of death from cardiovascular, infectious and respiratory diseases. So with all of this compelling evidence, why is it that according to the National Fiber Council, Americans only average half of the 32 grams of fiber intake they should consume on a daily basis?

As it announces its flavors for the holiday season, TCBY, The Country's Best Yogurt and frozen yogurt innovator, encourages Americans to indulge guilt-free in holiday classics -- Pumpkin Spice, Apple Spice and Eggnog Super Fro-Yo. New to the Super Fro-Yo line-up, customers can close any dietary fiber gap they may have by enjoying three grams of fiber per serving from all the holiday Super Fro-Yo options.

"Super Fro-Yo was a real innovation for TCBY and our category in 2011 because it highlighted the nutritional gap between Super Fro-Yo and other options the consumer may choose to satisfy a sweet craving, be it ice cream, smoothies or even other frozen yogurts," says Dr. Wayne Geilman, Product Development Manger and Food Scientist at TCBY. "For the holiday season, we felt it was important to elevate the nutritional values in some of our classic holiday favorites. So we maintained the flavor profiles while enhancing the nutritionals to at least the minimum Super Froy-Yo requirements. Today, our Super Fro-Yo remains nutritionally unparalleled in the industry."

In addition to its fiber benefits, Super Fro-Yo, an Excellence in Innovation award winner, packs a punch of prebiotics, vitamins, protein, calcium and live active probiotic cultures unavailable at these levels in any other frozen yogurt in the industry. Super Fro-Yo meets the following guidelines per serving:

Minimum three grams of fiber
Minimum four grams of protein
Minimum seven types of live active probiotics cultures
Minimum 20 percent DV of vitamin D
Minimum 20 percent DV of Calcium

Even with an indulgent flavor profile, our holiday Super Fro-Yo classics also contain 120 calories or less, a minimum of 10 percent DV of Vitamin A, one gram or less of saturated fat and a minimum of 20 billion live active probiotics cultures per serving at manufacturing.

Limited Time Offers
TCBY will offer Pumpkin Spice throughout October, Apple Spice in November and Eggnog to close out the year in December. Quantities and store locations may vary, please call your local store for details. To find a local store, visit http://tcby.com/find-a-store/.

For more information, visit www.tcby.com.

About TCBY

Based in Broomfield, CO, TCBY, The Country's Best Yogurt has been a frozen yogurt innovator from the day its first shop opened in Little Rock, Arkansas in 1981. Ever since, the great-tasting, low-fat frozen yogurt concept has received an enthusiastic response from an increasingly health-conscious public. TCBY boasts the industry's healthiest traditional frozen yogurt choice, Super Fro-Yo, the 2011 Prepared Foods Excellence in Innovation award winner, as well as the industry's first-to-market Greek frozen yogurt option. With more than 650 locations in the United States and internationally, TCBY has long been a healthier alternative for consumers looking for a treat or snack. To learn more check out www.TCBY.com.

SOURCE TCBY