Tasty Bite Concludes Austin Flavor Tour With 'Tasty Bite on Board'

AUSTIN, Texas, Nov. 17, 2010 /PRNewswire/ -- Austinites have seen the Tasty Bite mobile vans and street teams around the city, sampling its healthy dishes and 'spicing up' local events since early October. Now America's leading brand of all natural, ready-to-eat Pan-Asian food is turning up the heat by partnering with local food carts on a 'Tasty Bite on Board' program to help fight hunger in Central Texas.  

Today, Chi'Lantro BBQ, a popular Austin truck with Mexican and Korean cuisine, will use Tasty Bite's Thai Lime Rice as a featured product in all of its burritos. For each burrito sold, Tasty Bite will donate $2 to the Capital Area Food Bank of Texas.

Chi'Lantro BBQ will be at the "Domain Shopping Center" location on Esperanza Crossing, across from the Texas Culinary Academy from 11:15 a.m. – 2:30 p.m. Tasty Bite street teams will sample additional product alongside the cart, featuring a variety of Austin-inspired recipes.

On Saturday, two additional Austin food carts - the Jalopy and Kate's Southern Comfort – will utilize Tasty Bite meal inspirations and rices in their popular dishes as part of the 'Tasty Bite on Board' program. Both carts kicked off the program this past weekend, helping to generate money for the food bank.

For complete information on the cart locations, hours and recipes, visit the Tasty Bite Facebook page.

Tasty Bite will also help make a difference in the fight against hunger by sampling at the Austin Empty Bowls Project on November 21-22. Earlier this month, Tasty Bite helped raise money for the initiative by sampling at a Whole Foods community giving day, where five percent of that day's net sales were donated to the Austin Empty Bowls project. Between the start of the 'Tasty Bite on Board' program and Whole Foods community giving day, Tasty Bite has helped raise over $16,000 for the food bank.

Austinites can help support the food bank by purchasing the Tasty Bite inspired entrees at these designated food vendors or attending the Austin Empty Bowls Project.

About Tasty Bite

Tasty Bite is the leading shelf-stable brand of all natural, ready-to-eat Indian and Pan-Asian food in the United States and Australia. Founded in 1995 and headquartered in Stamford, CT, the Tasty Bite brand brings flavors from the world straight to consumers' kitchens with its entrees, meal inspirations, simmer sauces and rices. Using the freshest ingredients, many of which are grown on the company's farm in India, Tasty Bite products offer a range of cuisine at good value. With products ready to eat in just 90 seconds, Tasty Bite offers the perfect meal-time solution for those looking for a more 'spice it up' culinary experience. Named one of India's "Best Companies to Work For" in 2009, Tasty Bite India is a subsidiary of the Stamford, CT based Preferred Brands International.

SOURCE Tasty Bite

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