TAP Portugal on Board With Discover the World Marketing

SCOTTSDALE, Ariz., Feb. 25, 2011 /PRNewswire/ -- TAP Portugal recently announced it selected Discover the World Marketing to represent them in Austria.  This is the first market for Discover the World Marketing to develop for TAP Portugal.

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TAP Portugal's General Manager Germany & Austria Frank Zehle said, "On May 27, we will inaugurate nonstop service between Vienna and Lisbon.  We needed to partner with a company that had the marketing knowledge, understood the local culture and had proven results with other clients.  Discover the World Marketing fit that bill."

According to Jenny Adams, CEO of Discover the World Marketing, "We welcome TAP Portugal to our family of airline clients and hope to expand our partnership with them."

"Walter Fehsler, Discover the World Marketing's Director in Austria, was instrumental in obtaining this opportunity for us," she added.  "Walter will do an excellent job for TAP Portugal given his 25 years of experience in the tourism industry including online sales for Air One, British Midland International, Qatar Airways and Delta Airlines.  He is also familiar with Portugal as a destination since he worked as a product manager for Flugtouristik, a tour operator, and was responsible for its southwestern European sales.

For more information about Discover the World Marketing, visit discovertheworld.com or call (480) 707-5566 or +44 207 107 2303.

About Discover the World Marketing

Discover the World Marketing has earned a reputation as a leader in global travel distribution and its success in developing a worldwide network of 85 offices in more than 60 countries capable of exceptional representation performance is unmatched. With a portfolio of 67 clients utilizing its sales, marketing and business process outsourcing services, Discover the World Marketing remains a dominant innovator for the travel industry.

About TAP Portugal

TAP Portugal is the leading Portuguese airline and a Star Alliance member, the world's largest network of airlines.  From its hub in Lisbon, TAP Portugal operates numerous domestic destinations in Portugal, Europe, Africa and US.  With 74 flights per week, it is the European airline with the most flights to Brazil.

SOURCE Discover the World Marketing

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