T3 Named a Strong Performer Among Innovation Agencies by Independent Research Firm

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Dec 09, 2014, 08:00 ET

NEW YORK, Dec. 9, 2014 /PRNewswire/ -- Today, T3, one of the largest independent advertising agencies in the U.S., announced that they have been named a strong performer in The Forrester Wave^TM:Innovation Agencies, Q4 2014 report from Forrester Research, Inc. The report evaluated 10 vendors based on 27 criteria, including current offering, strategy, and market presence.

As noted by the report's author, Sarah Sikowitz, "We like T3's Think Tank approach to customer experience strategy. It builds on opportunities for paid and earned channel planning and applies actual industry expert insights to its strategic plans..T3 zeroes in on marketing strategy."

"It's an incredible honor for us to be recognized as a strong performer and I believe it reinforces our position in the industry as an agency that is always at the cutting edge of innovation," said T3 Chief Innovation Officer Ben Gaddis.

Gaddis added: "Since the agency's inception, innovation has been at the core of everything we do. As an independent agency with almost 200 employees, T3's dedication and focus on delivering truly unique customer experiences for our clients coupled with our agility and nimbleness has continued to differentiate us. I'm extremely proud of our entire T3 team for their hard work and tireless efforts to push the limits to deliver only the best to our clients."

About T3
T3 (The Think Tank) is an independent creative agency specializing in innovative marketing campaigns that cut across all media channels. Founded by CEO Gay Gaddis in 1989, T3 is one of the largest independent agencies in the United States. In addition to its Austin, Texas headquarters, T3 has offices in New York City and San Francisco. T3 ranks among Adweek's Top 100 Agencies and Advertising Age's Top 100 U.S. Marketing Services Agencies lists. For more information, visit www.t-3.com.

Katherine Nash Goehring
[email protected]
512-757-2566

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