Syncplicity Sets Sights on Latin America with New Head of Sales
Former EMC Director Leads Syncplicity's Expansion into LatAm EFSS Market
Former EMC Director Leads Syncplicity's Expansion into LatAm EFSS Market
SANTA CLARA, Calif., Jan. 13, 2016 /PRNewswire/ -- Syncplicity, a market leader in enterprise file sync and share (EFSS), announced today the hire of Gonzalo Merchan to lead Latin America sales and business development. Leveraging its rapid and successful expansion in EMEA, Syncplicity's next international expansion target is Latin America. Gonzalo will play a leading role as Syncplicity deepens its presence in the region and partners with key enterprises and resellers. Now, Latin American businesses can take advantage of Syncplicity's enterprise-grade file sharing and mobile collaboration capabilities, giving users the experience and tools they desire while ensuring IT has the security and control it needs.
Gonzalo has more than 25 years of experience in IT software business development and sales, having held roles at EMC, BEA/Oracle and IBM. He joins Syncplicity from the EMC Content Management Division (ECD) where he was responsible for introducing and expanding sales in Latin America. Prior to EMC, Gonzalo introduced and sold the WebLogic application server solution stack in Latin America for BEA Systems. His success and knowledge of the region will be a valuable catalyst to Syncplicity's growth.
According to Micro Market Monitor, the Latin America Enterprise Collaboration market is expected to grow to $5.26 billion by 2019 with a Compound Annual Growth Rate (CAGR) of 10.28 percent. To bolster its distribution network and capitalize on this rapidly growing market, Syncplicity plans to partner and leverage customer-oriented resellers in the region.
"Latin America presents a huge growth opportunity for Syncplicity," said Jonathan Huberman, chief executive officer at Syncplicity. "In terms of GDP, Latin America as a whole is the world's fourth largest economy and is quickly becoming a top destination for global business investments and distributed IT operations. I look forward to Gonzalo leading Syncplicity's expansion into this burgeoning market and partnering with like-minded resellers who are focused on delivering secure and easy-to-use enterprise collaboration solutions."
"Latin America's IT industry is experiencing rapid growth," said Felipe Garcia, director of Puntocom S.A., a Syncplicity Reseller in Chile. "Smartphone adoption is supporting a growing mobile workforce and creating a huge need for secure enterprise collaboration between business and consumer devices. We feel Syncplicity is a great fit to handle the security and user-centered demands of our customer base, which includes some of Latin America's largest players in government, telecommunication, manufacturing and finance."
Syncplicity is dedicated to providing global enterprises with solutions that drive secure mobile productivity across their organization by providing users secure and easy access to files anytime, anywhere, on any device. By partnering with regional resellers, Syncplicity's solution will enhance enterprise collaboration and deliver unparalleled security and compliance features such as a policy-driven hybrid cloud, native mobile device management (MDM) and rights management to ensure data security.
ABOUT SYNCPLICITY
Syncplicity is a leading enterprise-grade file sharing and mobile collaboration solution that provides users with the experience and tools they desire and gives IT the security and control it needs. Some of its customers include Texas A&M University, the Associated Press and the Boston Red Sox.
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SOURCE Syncplicity
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