Sutherland Global Services Adopts SmashFly's Recruitment Marketing Platform

CONCORD, Mass., May 20, 2015 /PRNewswire/ -- SmashFly Technologies, the leading Recruitment Marketing Platform provider, today announced that Sutherland Global Services has adopted SmashFly's Total Recruitment Marketing Platform to unify its recruitment marketing tools for global talent acquisition. Sutherland will benefit from SmashFly's all-in-one software platform for managing how its global recruiters attract, engage, nurture and convert qualified candidates into job applicants.

Named the largest job creator on recent Inc. 5000 lists and recognized as a top employer for remote workers, Sutherland is one of the world's largest independent business process outsourcing (BPO) companies employing more than 30,000 professionals across more than 40 locations worldwide.

"At Sutherland, we help our customers to increase their competitive advantage by driving greater productivity and efficiency while delivering measurable results, and this is exactly what we expect to achieve by partnering with SmashFly on recruitment marketing," said Kelly Culler, Vice President of Talent Acquisition at Sutherland Global Services. "We selected SmashFly because of its seamless integration with our ATS so that we can centrally manage, automate and measure every recruiting channel across regions. As we transform our talent acquisition strategy to focus more on sourcing than recruiting, SmashFly will enable us to build pipelines of qualified candidates to proactively meet the needs of the business."

SmashFly helps talent acquisition teams replace disconnected recruiting tools with a holistic Recruitment Marketing Platform that combines Job Distribution, Candidate Relationship Management (CRM), Talent Networks, mobile-responsive and SEO-optimized Career Sites, Social Recruiting, Mobile Recruiting and Employee Referrals in one. The SaaS platform, which is used in the front-end of the talent acquisition process, integrates with any applicant tracking system (ATS) to provide the industry's most accurate view of the sources that produce the best hires, offering unmatched visibility into recruiting ROI.

"Being selected by one the top job creators demonstrates SmashFly's ability to scale with Sutherland's global needs," said Mike Hennessy, Founder and CEO, SmashFly. "We're excited to partner with Sutherland's talent acquisition team as they transform how they attract and nurture candidates using best-practice marketing principles and modern recruiting software."

About SmashFly Technologies
SmashFly's award-winning Total Recruitment Marketing Platform enables talent acquisition teams to attract, engage, nurture and convert candidates into qualified applicants using a centralized management system that automates and measures recruiting strategies and programs. Customers use SmashFly to unite their previously disconnected recruiting tools into an integrated software platform for Job Distribution, Candidate Relationship Management (CRM), Talent Networks, mobile-responsive and SEO-optimized Career Sites, Employee Referrals, Social Recruiting and Recruiting Analytics. Used to target pre-applicants in the front-end of the talent acquisition process, SmashFly integrates with any applicant tracking system (ATS) to provide unparalleled, real-time analytics on the sources that produce the best hires for the organization. Learn more at smashfly.com and follow us on Twitter @SmashFly.

Media Contact
Chris Brablc, SmashFly Technologies, +1 518-209-3005, [email protected]

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SOURCE SmashFly Technologies

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