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Sure and Groma launch fully integrated renters insurance, compliance verification, and tenant legal liability program


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Oct 08, 2026, 12:14 ET

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Real estate technology and investment firm brings residents a seamless path to coverage while giving real-time compliance visibility and portfolio-wide protection across its multifamily portfolio.

BOSTON, Oct. 8, 2026 /PRNewswire/ -- Sure, the global AI-native insurance technology leader that unlocks the potential of digital insurance, and Groma, a Boston-based real estate technology company and investment firm that acquires, modernizes, and operates small multifamily apartment buildings, today announced the simultaneous launch of three integrated programs: a digital renters insurance experience; Verify, an AI-powered compliance verification tool; and a Tenant Legal Liability (TLL) program. Built on Sure's AI-native insurance platform, the combined launch gives Groma residents a self-service path to coverage while equipping Groma's teams with real-time compliance visibility and portfolio-wide protection against uninsured risk.

Residents can now obtain renters insurance directly through their resident portal, with proof of coverage automatically verified by Verify. For units that remain out of compliance, Groma's TLL program extends a layer of protection across the portfolio, closing the gap between resident-purchased policies and what the property owner needs to stay protected.

"Renters insurance compliance has always been a manual, fragmented process for property managers, including chasing down proof of coverage, verifying it's still active, and hoping for the best on the units that fall through the cracks," said Wayne Slavin, co-founder and CEO of Sure. "By launching renters insurance, Verify, and TLL as an integrated solution, we're giving Groma a single, turnkey system that covers the entire resident base, not just the ones who purchase their own insurance."

"We wanted residents, compliance, and risk management covered from day one, not bolted on piece by piece," said Seth Priebatsch, CEO of Groma. "Sure helped us stand up renters insurance, automated compliance verification, and tenant legal liability coverage together in under 30 days, so we have full protection across every unit in the portfolio, not just the easy ones."

A complete, portfolio-wide compliance solution

The combined launch pairs a resident-facing insurance experience with backend tools designed to give property managers full visibility and protection at scale.

  • Residents can quote and purchase renters insurance directly through their resident portal in a fully digital experience
  • Verify automatically checks uploaded proof of insurance for compliance with lease requirements, removing manual review from property management teams
  • TLL coverage extends protection across the portfolio for units that remain out of compliance, reducing the property owner's uninsured risk
  • Real-time compliance dashboards give Groma teams visibility into coverage status across their entire resident base
  • A unified rollout means residents, compliance teams, and risk management are aligned from a single, coordinated launch

The launch reflects a broader shift in property management toward fully automated insurance compliance, including replacing manual proof-of-insurance tracking with real-time verification and built-in portfolio protection.

About Sure. Sure is the global AI-native insurance technology leader that unlocks the potential of digital insurance. Global brands and market-leading insurance carriers from the Fortune 500 build and launch sophisticated, embedded insurance products on Sure's AI-SaaS infrastructure to distribute, service, and scale digital insurance. Sure's insurance expertise combined with its technology increases revenue streams and accelerates market growth while revolutionizing the customer experience. Visit sureapp.com and follow us on LinkedIn. Insurance products are offered through Sure HIIS Insurance Services, LLC, a licensed insurance producer.

About Groma. Groma is a Boston-based real estate technology company and investment firm that acquires, modernizes, and operates small multifamily apartment buildings, including triple-deckers and walk-ups. Groma's AI-powered platform, Grobot, manages property portfolios end-to-end, while the company also offers tokenized real estate investments that give everyday investors access to small multifamily real estate. For more information, visit groma.com.

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