Summertime Fun Can Be a Pain in the Bum

High Temps and Humidity Can Lead to Diaper Rash for Babies

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Jun 14, 2016, 09:15 ET

SAN ANTONIO, June 14, 2016 /PRNewswire/ -- As temperatures soar, an irritating problem could begin to emerge for some little ones. Summer is Diaper Rash Season, and many parents will have to deal with this painful reality more often than they would prefer.

Babies are more susceptible to diaper rash during the summer months thanks to the heat, humidity and wet diapers. Remember to reach for the doctor when packing your baby's travel essentials and be prepared to meet diaper rash season head-on. From a tried and true ointment to a convenient, touch-free zinc oxide spray, Dr. Smith's has a diaper rash treatment in just the right size and application to provide the fast relief parents need for their baby.

This summer - be prepared for diaper rash season and Reach for the Doctor.

Dr. Smith's logo.

Diaper rash can creep in to ruin your summer fun at any time. That's why Dr. Smith's® is launching a summer campaign to urge parents to Reach for the Doctor and be ready with Dr. Smith's Diaper Rash Ointment and Spray. The #ReachfortheDoctor campaign aims to arm parents with tips and tricks to be prepared if their babies should develop a dreaded diaper rash.

According to Dr. Kristie Rivers, MD, FAAP, Board Certified Pediatrician at Bundoo, "Babies are more susceptible to diaper rash during the summer months thanks to the heat, humidity and wet diapers." Additionally, during summer months, babies sweat more causing wetness to build up in the diaper area. Long-distance travel can make it difficult to frequently change a diaper, and babies are drinking more fluids to stay hydrated, meaning the possibility of more wet diapers.

One helpful summer tip is to try and prevent diaper rash before it starts by applying Dr. Smith's at every diaper change. The products' premium blend of quality ingredients creates a moisture barrier that helps keep skin dry and soothed.

From a tried and true ointment made with a creamy blend of premium ingredients to a convenient, touch-free zinc oxide spray, Dr. Smith's is a pediatrician-developed diaper rash treatment that comes in just the right size and application to provide the relief parents need for their baby. With the spray, there's no need to rub it in after applying -- just spray it, leave it and let it work -- which is perfect for on-the-go summer family adventures.

Dr. Smith's is available across the country at leading drug stores, fine retailers, grocers, and supercenters. Products can also be ordered by a pharmacist and online at Amazon. To find the nearest retailer, go to DrSmiths.com.

Don't let Diaper Rash Season ruin your family fun this summer. Remember to Reach for the Doctor when packing your baby's travel essentials and be prepared to meet Diaper Rash Season head-on. For more tips on how help prevent and treat diaper rash go to ReachfortheDoctor.com.

About Dr. Smith's Diaper Rash Ointment & Spray:
Dr. Smith's was developed in 1963 by Dr. Forrest M. Smith, Jr., a San Antonio pediatrician. Its effectiveness has earned it the recommendation of pediatricians and pharmacists everywhere. Dr. Smith's is part of the Mission Pharmacal family of products.

About Mission Pharmacal
Mission Pharmacal Company is a privately held pharmaceutical company based in San Antonio, Texas. For 70 years, the company has been committed to meeting the unique healthcare needs of women throughout all stages of life, pediatric patients and those persons dealing with urologic and dermatologic conditions. For more information, go to missionpharmacal.com.

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SOURCE Dr. Smith’s