Stronger than the Storm Geared Up and Ready for July Festivities

EAST RUTHERFORD, N.J., July 11, 2013 /PRNewswire/ -- Stronger than the Storm, a comprehensive consumer campaign developed to bring awareness to the Jersey Shore's recovery, today announced a calendar full of family fun in the sun for the month of July at the Jersey Shore.  Highlights include Kites and Castles, Boats and Boards at Barnegat Bay and a Tug-of-War competition celebrating National Tug of War Day.

Kites and Castles (#kitesandcastles) - a Stronger than the Storm program - will tour the Jersey Shore, making stops throughout the months of July and August.  Each event features a professional sand sculpture and sand castle building workshop where children and adults can learn tricks of the trade from World Class Sand Sculptor Matt Long.  Likewise, a workshop teaching children to design and fly kites will be instructed by Mike and Seal Dallmer of the South Jersey Kite Flyers Club.  This fun filled family event is sure to bring out the creative side of every child and adult that participates.

"Following a memorable Independence Day, we are excited to bring people back to the shore throughout July," said Shannon Eis, a spokesperson for Stronger than the Storm.  "It is the most popular and welcoming time of the year for families and friends to enjoy the Jersey Shore."

In celebration of National Tug-of-War Day, Stronger than the Storm is hosting a beach-side Tug-of-War Tournament (#STTStugofwar) on July 21^st in Seaside Park at 9:00 a.m. Teams will be comprised of eight to 10 members and divided by weight class. The event will take place at the Stronger than the Storm Arena – a battleground to compete for the ultimate bragging rights.  Team names and outfits are recommended and cheering squads are highly encouraged.  Teams can register online; enrollment is open to men, women and children.

Also this month, Stronger than the Storm will make a big splash with Boats and Boards at Barnegat Bay (#boatsandboards) – hosting a week's worth of exciting activities such as paddle boarding, kayaking, beach volleyball, miniature golf and more.  This will take place at Shelter Cove Park in Toms River, NJ on July 22^nd - 26^th from 10:00 a.m. – 4:00 p.m.

For the most up-to-date information on all things Jersey Shore related, please visit www.strongerthanthestorm.com.

About Stronger than the Storm

Stronger than the Storm is a comprehensive consumer campaign developed to raise awareness of the Jersey Shore's recovery from Superstorm Sandy in an effort to support tourism and local businesses.  The campaign encourages New Jerseyans and potential visitors to come to the Jersey Shore, support local businesses, as they are ready and have reopened their doors.  Managed by the New Jersey Economic Development Authority, and with support from the United States Department of Housing and Urban Development, the campaign highlights the region's ongoing recovery preparedness for the summer of 2013 tourist season.  The Jersey Shore represents the largest portion of New Jersey's $38 billion tourism industry and is a major source of jobs and economic activity for the state.  In addition to being a central component of the state's economy and work force, the Jersey Shore is also one of our nation's great environmental and recreational treasures.  For more information and to learn more about community resources and exciting events taking place at the Jersey Shore this summer, please visit www.strongerthanthestorm.com.

SOURCE Stronger than the Storm