Stan Adler Associates Joins The CHR Group To Add Financial Services Marketing To The Holding Company's Client Offerings
NEW YORK, Nov. 4, 2013 /PRNewswire/ -- The CHR Group, an integrated marketing services holding company, announces that it has acquired Stan Adler Associates (SAA), a 35-year old award-winning financial marketing services firm. SAA's President and Creative Director Stan Adler and the company's 20+ person staff will continue to operate under the SAA brand from their offices in New York City. The SAA deal will represent The CHR Group's 6th acquisition for the 2013 calendar year.
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Since its establishment in 1979, Stan Adler Associates (SAA) has resonated throughout the financial services community as being a trusted advisor through its marketing services to the global leaders in the industry. Their reputation has consistently echoed through their work with clients like Allianz, Dreyfus, JPMorgan, Citigroup, Davis Advisors, UBS, Deutsche Bank, GE Capital, Thornburg Investment Management, Millennium Partners, Chase, and many more. The company's reputation has even awarded them consumer-branding work with clients like Expedia, Colgate Palmolive, Clinique, and Tommy Hilfiger.
"My vision for SAA's current and next generation marketing solutions and those for the overall company matched the goals of The CHR Group," said Stan Adler, President and Creative Director of Stan Adler Associates. "The CHR Group will clearly increase our deal flow while at the same time broadening the capabilities we can offer to our current and future clients."
"Having Stan and SAA onboard is an exciting milestone for us as a holding company," said Peter Clark, CEO of The CHR Group. "The other members of our company and clients are thrilled to now have SAA's talent, reputation, and experience in-house."
"I've known of SAA for many years and am honored to be able to have them as part of our holding company," said Jonathan Zaback, Chief Strategy Officer & Partner at The CHR Group. "A few of our upcoming acquisitions will complement SAA and be specific to CHR's financial services integrated marketing offering."
About Stan Adler Associates (SAA)
Since it was established in 1979, Stan Adler Associates (SAA) has focused primarily on the strategic marketing needs of mutual funds, investment managers, hedge funds, asset management firms, real estate investment trusts and real estate leasing and management firms. Their work has consistently proven to increase the market share of their clients through new brand introductions, re-branding, marketing, and advertising. Their core offerings include: advertising, branding, analytics and research, digital and web development, graphic design, print collateral, media planning, print production, search engine optimization and strategic consulting and planning.
About The CHR Group
The CHR Group is an independent, globally oriented marketing services holding company. The firm has a unique vision on the evolution of the agency holding company and has been built and designed from the ground up to answer today's evolving client needs. The group offers a growing and integrated portfolio of marketing services companies. For more information about The CHR Group, please join us on Twitter @thechrgroup or visit our website at www.thechrgroup.com.
SOURCE The CHR Group
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