Spire Takes Mindfulness Mainstream With The Introduction Of New App, Delivers Insights To Consumers Through Predictive Analytics And Measurement
The market leading wearable will hit Apple retail stores throughout North America July 12th
SAN FRANCISCO, June 28, 2016 /PRNewswire/ -- Spire, the only wearable that tracks breathing patterns to increase mindfulness, launches a new app that integrates biometric and contextual data to bring users in-the-moment insights to reduce stress and increase calm. Spire's machine learning will anticipate stressful events before they happen and alert users with actionable insights on how to prepare. After success with limited distribution, the Spire device will be available nationwide in Apple retail stores on July 12 at a new price of $129.95; the new companion app is available for download today.
"Interest in mindfulness has grown exponentially over the last twelve months," said Jonathan Palley, co-founder and CEO of Spire. "Over the last year alone, Spire has tracked more than 200 million minutes of calm, focus and tension as well as billions of steps. We've used this data to build a solution that makes mindfulness more accessible for even more people. With the launch in Apple retail stores, we are excited to bring our market-leading mindfulness technology to new distribution channels and reach a larger market."
"The direct correlation of mindfulness to overall health and wellness cannot be overstated," said Neema Moraveji, Ph.D, co-founder and chief scientist at Spire. "Breath sits at both our conscious and subconscious, making it the best tool to increase mindfulness. Spire makes becoming mindful more attainable by surfacing in-the-moment actionable insights at the most effective times for each of its users. More importantly, Spire now learns more over time and predicts moments of tension before they occur. Spire also recreates your calmer moments, reminding our users of activities, events, and pictures they took during those periods to improve their state of mind."
The accompanying Spire app is compatible with iPhone 4S, iPad 3rd Gen, and newer versions of each. Now retailing at $129.95, the Spire stone sensor, wireless charging pad and iOS app are available on July 12th at Apple Stores across North America and now at Apple.com, Spire.io,and Amazon.com.
About Spire
Founded by Jonathan Palley and Neema Moraveji, Ph.D. in 2013, Spire is headquartered in San Francisco's Mission District. Spire's wearable platform is designed to deliver rich physiological data and real-time insights for health and wellness applications. Backed by world-class investors, including Rock Health, Stanford University, and YCombinator, Spire is based on research conducted at Stanford Universities Calming Technology Lab. For more information, visit www.Spire.io.
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