Spiffy Announces Strategic Investment in India-based Refreshed Car Care
Partnership creates first global on-demand economy car washing alliance
RESEARCH TRIANGLE PARK, N.C. and MUMBAI, India, Dec. 12, 2017 /PRNewswire/ -- Get Spiffy, Inc. (Spiffy), an on-demand car care, technology, and services company, today announced that it has invested in Revive Labs PL (Refreshed Car Care).
"We are excited to partner with Spiffy to build the first global alliance of technology-driven on-demand car care companies," said Chirag Shah, Founder and CEO, Refreshed Car Care. "We look forward to sharing best practices in India and learning what is working for Spiffy in the US. Together, we will build a stronger value proposition for our customers in both continents."
Like Spiffy, Refreshed operates fully self-contained vans that incorporate everything needed to perform a service and conducts extensive training with their technicians to guarantee the highest level of professionalism. Refreshed also uses high-pressure stream cleaning technology, that cleans a car with less than 1.5 liters of water.
Refreshed is an eco-friendly company that presently services Mumbai with two offerings:
1. The Refreshed Pro is a comprehensive cleaning service that includes the complete car cleaning with steam technology, fulfilling a 10+ point clean-up checklist mandated by the company. Each time a service is booked, a fully equipped Refreshed van comes to your doorstep with 3 professional cleaners who complete the job in 2 hours. This service is priced at Rs 2499 per use.
2. The Refreshed Go Express is the express version of the service, that includes a waterless cleaning using specialized products to clean the exterior and interior of the car which includes vacuuming, tire dressing and cabin deodorizing. A single employee conducts the service, with all the equipment fitting into a convenient backpack. The service is completed within 45 minutes, and is priced at Rs 399 per use.
"India is one of the fastest growing e-commerce markets and we believe that technology led on-demand services will be the second digital wave to sweep through the country," said Scot Wingo, CEO of Spiffy. "We evaluated the Indian market and it was clear that Refreshed is in a position to be the leader in this top five digital market and we look forward to supporting them to achieve that goal. The Refreshed team, operations and strategy are all world-class."
In India, daily car washing is the norm. An already large installed base and new auto sales in excess of two million vehicles per year consistently puts India in the top five car markets worldwide. Additionally, with India's 355m online users growing at 27% y/y, India's digital audience is second only to China.
About Refreshed
Launched in November 2016 after a year-long pilot program, Refreshed (www.refreshednow.com) is an eco-friendly, on-demand, doorstep car cleaning and detailing company that currently services the Mumbai market.
Refreshed has also introduced a robust training and skilling program that trains unskilled workers to be job ready within 8 days, empowering them to be a part of the formal economy. Refreshed's technology and service provide a superior customer experience and have converted thousands of users to becoming Refreshed loyalists.
About Spiffy
Founded in 2014, Spiffy (www.GetSpiffy.com) is an on-demand technology and services company with the mission to redefine the car care experience everywhere. Spiffy offers clients a variety of car washing, detailing, and oil change service options, which they can schedule in under a minute with the Spiffy app. Every Spiffy service is conveniently performed on-site at residences and offices using the Spiffy Green system that is the eco-friendliest way to care for a car. Spiffy currently operates in Raleigh and Charlotte, North Carolina, Atlanta, Georgia, Los Angeles, California and Dallas, Texas. Spiffy has been featured in Fortune, Entrepreneur, Huffington Post and more.
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SOURCE Spiffy
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