Spam Rates in the U.S. Spike Again; Truecaller's 2021 Global Spam Report Shows Rising Spam Call Volumes in Latter Half of the Year
- Higher spam call volumes were reported in October than earlier this year, pointing to spammers becoming more sophisticated over time.
- Americans receive approximately 1.4 billion spam calls per month, based on the number of smartphone users and average number of spam calls Truecaller users receive daily.
- On a global level, Truecaller identified 184.5 billion calls and 586 billion messages. Of those, 37.8 billion spam calls were identified and blocked while 182 billion spam messages were identified and blocked.
STOCKHOLM, Dec. 17, 2021 /PRNewswire/ -- Truecaller has launched its fifth edition of the annual Global Spam Report - a detailed, global study on how spam and scam affects all of us. The report, like the previous years, lists the Top 20 Countries Affected by Spam Calls in 2021 and is available for everyone to read on the Truecaller official blog. With people navigating through the ongoing pandemic and countries going into a second round of lockdown, this year's report has shown that not only has the pandemic affected communication behavior, but also spam patterns around the world.
This year, Truecaller has been able to help 300 million users around the world block and identify 37.8 billion spam calls. Part of the report closely examines the critical trends in spam and scam over the past year, highlights some important numbers, the current landscape and what one can expect in 2022.
A detailed analysis of spam calls in the U.S.
As noted in this year's Global Spam Report, the U.S. dropped in the ranking of most spammed countries from second in 2020 to twentieth in 2021, largely due to the increase of spam call volumes in other countries. In fact, Vietnam more than tripled its volume from January to October of this year, and Indonesia doubled in the same period.
Despite this ranking within a global context, total spam call volumes received by Truecaller users in the U.S. have remained fairly consistent from January to October 2021. Volumes fluctuated slightly from 3,016,550 spam calls in January, to 2,970,134 in April, to 2,849,676 in July, and back up to 3,115,861 in October. These numbers showcase that spammers are becoming more sophisticated, and consumers are facing higher spam call volumes as a result.
Additionally, according to Statista, there are over 294 million smartphone users in America. Truecaller users in the U.S. receive an average of 4.8 spam calls per month, and extrapolating the figure based on this data equates to a staggering 1.4 billion spam calls per month.
Key trends from other parts of the world
- Over 202 million spam calls were made by just one spammer in India. That's over 664,000 people that were disturbed by spam calls every day and 27,000 people every hour - from just one phone number.
- Brazil has retained its title of the most spammed country in the world (four years in a row) with 32.9 spam calls per user per month. There is a significant gap between the average number of spam calls received in Brazil (32.9 calls per user per month) versus Peru (18.02 calls per user per month), which stands in the second position.
- The rankings look very different when comparing the average number of incoming spam calls, vs. SMS messages per user per month. Cameroon tops the list, followed by Somalia, Tanzania, Congo, Burkina Faso, Ivory Coast, Benin, and more. SMS spam is largely affecting users across the African continent.
- South Africa was typically one of the most spammed countries in the world: fifth in 2017, fourth in 2018 and sixth in 2019. It dropped sharply to seventeenth place in 2020 and has again jumped back up to ninth place this year.
- In the top 20 countries - Brazil is in a class of its own. The next 10 countries in the list are comparable in terms of number of spam calls received. And the last nine are in a group of their own, between 4.5 to 6.7 spam calls per user per month.
The full report and graphics can be found HERE.
Download all graphics HERE.
Notes & Methodology:
The data in this article was aggregated anonymously from incoming and outgoing calls & messages during the period of January 1st, 2021 to October 31, 2021. No context of any calls or messages were read. During this period of time we helped our users identify 184.5 billion calls and helped identify 586 billion spam SMS globally. Read our privacy overview.
Truecaller's previous study from 2020 can be found here, the 2019 report can be found here, and the 2018 report can be found here, while the first edition of the report from 2017 can be found here.
About Truecaller:
We enable safe and relevant conversations between people and make it efficient for businesses to connect with consumers. Fraud and unwanted communication are endemic to digital economies, especially in emerging markets. We are on a mission to build trust in communication. Truecaller is an essential part of everyday communication for over 300 million active users, with half a billion downloads since launch and more than 37.8 billion unwanted calls identified and blocked. Headquartered in Stockholm, since 2009, we are a co-founder-led, entrepreneurial company, with a highly experienced management team. Truecaller has been listed on Nasdaq Stockholm since 8 October 2021. For more information, please visit corporate.truecaller.com.
SOURCE Truecaller
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