Sovereign Bank Announces Mother's Day Sweepstakes First Prize Winners Will Receive an Apple iPad

BOSTON, April 13 /PRNewswire/ -- Sovereign Bank, a part of the Santander Group, today announced a new limited time only Mother's Day Sweepstakes to promote its Sovereign Cash Rewards program.  The Mother's Day Sweepstakes is the second in a series of four quarterly sweepstakes that will take place throughout 2010.

From April 09, 2010 through May 09, 2010, Sovereign Bank Debit Card holders who register in the Sovereign Cash Rewards Program and/or make a purchase at any retailer will receive one automatic entry into the Mother's Day Sweepstakes.  In addition, cardholders will earn a double entry into the contest anytime they make a "signature purchase."  A signature purchase is defined as a purchase in which the cardholder does not have to enter a Personal Identification Number (PIN) at the point of purchase.  No purchase is required, however, to participate in any sweepstakes Sovereign Bank sponsors.

Through the Sovereign Cash Rewards Program, customers can earn cash rewards up to 20 percent when they use their Sovereign Debit Card at participating retailers in-store or online through the Sovereign Cash Rewards Web site.

"At Sovereign we are making significant inroads into providing our cardholders with access to premium products and services that they could not get otherwise," said Eduardo Tobon, Head of the Cards Business at Sovereign.   "The Mother's Day Sweepstakes provides Sovereign Debit Card holders with the opportunity to win prizes by simply using their card. Our continuing customer focus is the foundation of our Cash Rewards Program," Mr. Tobon, added.

First-prize winners of the Mother's Day Sweepstakes will receive a brand new 32 GB Apple iPad and second-prize winners will receive a Live Nation VIP membership allowing them to "move to the front of the line" for tickets to local events before they go on sale to the general public.  A complete list of participating retailers, prizes, and terms and conditions is available at www.sovereignbank.com/rewards.

About our company

Banco Santander (SAN.MC, STD.N) is a retail and commercial bank, headquartered in Spain. Founded in 1857, Santander had USD 1.665 trillion in managed funds at the end of 2009. Santander has 90 million customers, approximately 14,000 branches – more than any other international bank – and over 170,000 employees. It is the largest financial group in Spain and Latin America, with leading positions in the United Kingdom and Portugal and a broad presence in Europe through its Santander Consumer Finance arm. For more information on Santander, visit http://www.santander.com

Sovereign Bank, a subsidiary of Banco Santander, S.A., is a financial institution with principal markets in the northeastern United States. Sovereign has more than 700 branches, over 2,300 ATMs and approximately 9,000 team members.  For more information on Sovereign Bank, visit http://www.sovereignbank.com or call 877-SOV-BANK.

SOURCE Sovereign Bank

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