Southwestern Family of Companies Unveils New Corporate Branding And Website
Time-Honored Company Looks Forward with Corporate Rebrand
NASHVILLE, Tenn., Jan. 17, 2019 /PRNewswire/ -- Southwestern Family of Companies, one of the largest and oldest privately-held corporations in Tennessee, today debuts a new corporate brand and an engaging new website, the latest step in the company's long-term growth plan.
Met with great enthusiasm, the revitalized corporate logo embodies the prestigious 164-year heritage of Southwestern Family of Companies, as well as reflects the trajectory of the family of companies towards growth over the next 30 years and beyond. All 18 current member companies of Southwestern Family of Companies are now united under one modern and memorable corporate logo.
"Over the next 30 years, we will continue to invest in purpose-driven people and create or acquire five principle-guided member companies per year," says Chief Executive Officer Dustin Hillis. "As we continue to grow as a family, our modernized branding will provide a cohesive identity for all member companies united under our parent company."
Southwestern Family of Companies' intuitive new website gives users the opportunity to explore and familiarize themselves with the current collection of member companies. With member businesses across countless industries ranging from consulting services to mealtime solutions, real estate to investment services and school fundraising to travel planning, Southwestern Family of Companies offers consumers across the United States and internationally a wide scope of unparalleled services and products.
"Our new website thoroughly encapsulates the modern energy of our organization's future, while still beautifully honoring our purpose-driven and principle-guided legacy," says Chairman of the Board and CEO of Wildtree, Inc., Henry Bedford. "The site creates a vibrant digital platform for all visitors to learn more about our member companies in-depth and our range of industries."
To experience the new brand and website of Southwestern Family of Companies, visit: www.southwestern.com.
About Southwestern Family of Companies:
Established in Nashville, Tennessee in 1855, Southwestern Family of Companies is a global leader in building direct sales businesses. Southwestern is one of the largest and oldest private corporations in Tennessee with operations all over the world in locations such as the United States, the United Kingdom, Estonia, Latvia, Lithuania, the Czech Republic, Poland, Bulgaria, Canada… and more. Southwestern Family of Companies is comprised of 18 companies across industries with the shared goals of building people and helping customers. Current members of the family of companies include: Great American Opportunities, the largest school fundraising business worldwide; Southwestern Investment Group, one of the largest Raymond James Financial Planning firms worldwide; Southwestern Advantage, the oldest direct sales business in the US; Southwestern Tax Services, which handles personal and business tax services; Southwestern Real Estate, a residential real estate company; Southwestern Publishing Group, which publishes a wide range of imprints; Wildtree, an organic meal solutions business; Southwestern Travel, which specializes in various forms of corporate, luxury and education travel; Global Education Concepts, an exchange program providing visas and job opportunities worldwide; Southwestern Insurance Group, which handles property and casualty insurance; Southwestern Consulting, which is threefold: Southwestern Coaching (one-on-one sales and leadership coaching), Southwestern Speaking, and Southwestern Empowerment Group Inspire Kindness; Thinking Ahead, a professional search firm; and SBR Consulting, a sales performance improvement consulting business.
For more information on Southwestern Family of Companies, visit www.southwestern.com.
SOURCE Southwestern Family of Companies
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