Southwest Airlines Offers Complimentary Rapid Rewards® A-List Membership To Colorado EarlyReturns® Ascent And Summit Members

Competitor's Members Given Instant Status on Southwest Airlines and AirTran Airways® Flights

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Jun 29, 2012, 02:45 ET

DALLAS, June 29, 2012 /PRNewswire/ -- Southwest Airlines (NYSE: LUV) is dedicated to Denver's frequent flyers and has launched a promotion to help Frontier Airlines EarlyReturns Ascent and Summit members find their new airline of choice! Through Aug. 31, 2012, Southwest Airlines and its subsidiary, AirTran Airways, are offering Colorado EarlyReturns Ascent and Summit members complimentary Rapid Rewards A-List status and AirTran Airways A+ Rewards Elite status. For more information about this promotion, please visit http://www.southwest.com/rr-points-colorado.

"The frequent flyers of Colorado are valuable to Southwest Airlines, and we want them to experience firsthand our award-winning Customer Service, robust route network, and our amenities designed to get them to their destinations faster and easier," said Kevin Krone, Southwest Airlines Vice President of Marketing, Sales, and Distribution. "This special offer helps Colorado's most frequent flyers experience tier status on two great airlines!"

Southwest's A-List Customers receive priority boarding, priority check-in and security lane access, standby priority, 25 percent point earning bonus for each purchased flight, and a dedicated A-List Member phone line.

A+ Rewards Elite Status on AirTran Airways offers benefits such as waived first and second bag fees, complimentary Business Class upgrades 40 minutes prior to departure, dedicated check-in lines and security entrances at select airports, and a dedicated Customer Service phone line.

To take advantage of this one-time offer, Colorado EarlyReturns Ascent and Summit members should take the following steps:

If they haven't done so already, enroll in the Southwest Airlines Rapid Rewards program and the AirTran Airways A+ Rewards program.
Submit a copy of their current, valid tier EarlyReturns Ascent or Summit tier card or statement along with their name, Rapid Rewards account number, A+ Rewards account number, and phone number to [email protected].

Southwest's Rapid Rewards Program, with unlimited reward seats, no blackout dates, and points that don't expire*, makes it fast and easy for Members to earn reward flights! That's why Rapid Rewards was recently ranked as having the best reward seat availability of any U.S. carrier** for the third year in a row.

About Southwest Airlines
Southwest Airlines continues to differentiate itself from other low-fare carriers—offering a reliable product with exemplary Customer Service. Southwest Airlines is the nation's largest carrier in terms of originating domestic passengers boarded. Southwest serves 73 cities in 38 states and is one of the most honored airlines in the world known for its commitment to the triple bottom line of Performance, People, and Planet. To read more about how Southwest is doing its part to be a good citizen, visit southwest.com/cares to read the Southwest Airlines One Report™. Based in Dallas, Southwest currently operates more than 3,400 flights a day and has more than 46,000 Employees systemwide.

* Applies to point transactions. Points don't expire as long as Member has flight or Partner earning activity every 24 months.
**As reported in the 2012 IdeaWorks Company's Worldwide Report of Rewards Availability.

Terms and Conditions
Offer only valid for Colorado residents who are Frontier EarlyReturns Ascent or Summit members. EarlyReturns Ascent or Summit member must be a Member in Southwest Airlines Rapid Rewards program and a member in the A+ Rewards program. Name on EarlyReturns account must match the name on the Southwest Airlines Rapid Rewards account and A+ Rewards account. EarlyReturns Ascent or Summit members must submit proof of current, valid tier card or statement, name, Rapid Rewards account number, A+ Rewards account number, and phone number to [email protected] between June 29, 2012 and Aug. 31, 2012, to be eligible for elite status match. Any incomplete submission may delay and/or eliminate qualification for promotion. All submissions will be verified before "match" processing occurs. EarlyReturns Ascent or Summit members who are granted Rapid Rewards A-List status will receive tier status and benefits with an expiration date of Dec. 31, 2012. EarlyReturns Ascent or Summit members who are granted A+ Rewards Elite status will receive Elite status and benefits with an expiration date of 365 days from processing date. This promotion is a limited, one-time offer; therefore, EarlyReturns Ascent or Summit member may only request elite status match once. Rapid Rewards and A+ Rewards may terminate the promotion at any time. Please allow four to six weeks from the date of submission for matching elite status to be granted. Promotion may not be combined with any other offer or promotion. All Rapid Rewards rules and regulations apply. All A+ Rewards Rules and Regulations apply.

Frontier, Frontier Express, and EarlyReturns are among trademarks and/or service marks owned by Frontier Airlines, Inc. Frontier Airlines, Inc. is in no way affiliated with Southwest Airlines or this program and does not endorse this program or any other Southwest Airlines product or service.

www.southwest.com

SOURCE Southwest Airlines