SodaStream is #1 Sparkling Water Brand in the World
World Leader in Home Beverage Carbonation Systems is Front-Runner in Total Global Volume Consumption as Customers Sparkle their Own Water
MOUNT LAUREL, N.J., March 2, 2015 /PRNewswire/ -- SodaStream International Ltd. (Nasdaq: SODA), the leading global manufacturer and distributor of sparkling water makers, is ringing in a fresh finding: it is now the world leader in total volume consumption of sparkling water.
The finding was discovered upon comparing a 2014 Research Report from Canadean (a leading market research provider to the beverage industry) which tracks global packaged sparkling water volume consumption, with company data.
SodaStream users worldwide consumed over 700 Million liters of unflavored sparkling water, well ahead of the next largest brands: Singha (558 Million liters), San Pellegrino (480 Million liters), and Perrier (412 Million liters), according to Canadean.
"We are thrilled that Canadean's data validates SodaStream as the #1 sparkling water brand in the world and that consumers are responding well to our commitment to providing delicious sparkling water at the touch of a button," said Daniel Birnbaum, CEO of SodaStream. "But this is only a milestone on our path to changing the way consumers around the world hydrate by drinking more water and fewer high-calorie, processed beverages."
SodaStream Sparkling Water Makers turn regular water into sparkling and flavored sparkling water in seconds. Recent surveys in the U.S. and U.K. have found that those with a SodaStream in the home, consume 43 percent more water and water-based drinks, than those without one2.
To learn more about SodaStream, please visit: www.SodaStream.com
Media Contact:
Jill Greenwood
Formula PR
(212) 219-0321 / [email protected]
About SodaStream
SodaStream is the world's leading manufacturer and distributor of Sparkling Water Makers, which enable consumers to easily transform ordinary tap water into sparkling water and flavored sparkling water in seconds. By making ordinary water more exciting and fun to drink, SodaStream helps consumers drink more water. Sparkling Water Makers offer a highly differentiated and innovative solution to consumers of bottled and canned carbonated soft drinks. The products promote health and wellness, are environmentally friendly, cost effective, and are customizable and fun to use. Products are available at more than 70,000 retail stores across 45 countries, including 15,000 retail stores in the United States. To learn more about how SodaStream makes water exciting and follow SodaStream on Facebook, Twitter, Pinterest, Instagram and YouTube, visit http://www.sodastream.com.
1Canadean Research Report Nov. 2014: Based on Latest Full Year Sparkling & Carbonated Water Global Data 2013.
2Toluna, a leading market research firm, conducted the survey online with 3,680 nationally representative U.S. adults ages 18+ between November 2 – November 8, 2014.
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SOURCE SodaStream
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