SMASHBURGER® INTRODUCES NEW SCORCHIN' HOT MAC & CHEESE BURGER NATIONWIDE

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Oct 24, 2023, 09:00 ET

Leading Fast-Casual Brand Brings Back Fan-Favorite Mac & Cheese Burger + New Spicy Version Due to Guest Demand

DENVER, Oct. 24, 2023 /PRNewswire/ -- Following the successful launch of the Mac & Cheese Burger LTO earlier this year, Smashburger® is bringing back the popular comfort dish and introducing a second version with a scorchin' new twist: The Scorchin' Hot Mac & Cheese Burger. Starting today, both the Mac & Cheese Burgers and Scorchin' Hot Mac & Cheese Burger are now available for a limited time nationwide, in-store and online.

The Mac & Cheese Burger and Scorchin’ Hot Mac & Cheese Burger

"At Smashburger, we pride ourselves on being at the forefront of taste innovation with the highest quality ingredients, while maintaining a pulse on the desires of our guests," said Smashburger Senior Vice President of Global Operations Toni Bianco. "After the Mac & Cheese Burger became one of our top performing LTOs of all time, we knew we had to bring the beloved dish back to satisfy our guests' cravings and turn up the heat with the new Scorchin' Hot Mac & Cheese Burger."

Made with Certified Angus Beef, topped with American cheese and stacked on toasted artisan classic buns, both the Mac & Cheese and Scorchin' Hot Mac & Cheese Burgers are set to satisfy any craving – cozy or spicy. The Scorchin' Hot Mac & Cheese Burger is topped with Smashburger's signature Scorchin' Hot seasoning – perfect for guests who want to experience the coziness of Mac & Cheese with a kick.

The tasty Mac & Cheese layer is available to add to any burger build and created by using the brand's proprietary smashing technique – smashing the Mac & Cheese on the grill to create a crispy and flavorful baked cheese layer before adding it to the burger. Available until January 3, 2024, guests can order Smashburger for take-out (in-store and curbside pickup) or delivery on Smashburger.com, mobile app or through DoorDash, Postmates, Uber Eats and GrubHub.

For more information about Smashburger's Mac & Cheese Burger and Scorchin' Hot Mac & Cheese Burger, please visit www.smashburger.com.

About Smashburger®
Smashburger® is a leading fast-casual better burger restaurant known for its Certified Angus Beef® burgers that are smashed on the grill to sear in the juices and seal in the flavor. In addition to burgers, Smashburger® offers grilled or crispy chicken sandwiches, turkey and black bean burgers, fresh salads, signature side items such as Brussels sprouts and SmashFries®, and hand-spun shakes. Founded in 2007 in Denver, Colorado, Smashburger is recognized as a 2023 Stevie American Business Award winner for Achievement in Product Innovation, named one of the 2023 Top Workplaces by The Denver Post and ranked as one of Fast Casual's top 20 brands in its 2023 Top 100 Movers & Shakers Award. The brand has 240 corporate and franchise restaurants operating in 34 states and seven countries. To learn more, visit www.smashburger.com.

SOURCE Smashburger