Smart Glass, Global Industry Analysts

LONDON, Oct. 19, 2015 /PRNewswire/ -- This report analyzes the worldwide markets for Smart Glass in US$ Million. The Global market is further analyzed by the following End-Use Applications: Transportation, and Others. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, and Rest of World. Annual estimates and forecasts are provided for the period 2013 through 2020. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based on public domain information including company URLs. The report profiles 107 companies including many key and niche players such as -

Active Glass Technologies PLC
Asahi Glass Company Ltd.
Corning, Inc.
Essex Safety Glass Ltd.
Flat Glass Industries Ltd.

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I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS

Study Reliability and Reporting Limitations I-1 Disclaimers.............. I-2 Data Interpretation & Reporting Level I-2 Quantitative Techniques & Analytics I-3 Product Definitions and Scope of Study I-3

II. EXECUTIVE SUMMARY

1. INDUSTRY OVERVIEW.............. II-1 Smart Glass: Enabling Dynamic Control of Window Reflectivity and Energy Usage.............. II-1 Strong Growth Predicted for Smart Glass over the Next Few Years II-2 Growth Drivers in a Nutshell..............II-3 Key Growth Restraints..............II-4 Developed Markets Dominate, while Developing Markets Drive Growth II-4 Table 1: Global Smart Glass Market (2015E): Market Shares of Developed Regions/Countries (includes corresponding Graph/Chart).............. II-5

Table 2: Global Smart Glass Market - Geographic Regions/Countries Ranked by CAGR for 2013-2020: Asia-Pacific, Rest of World, Europe, Japan, Canada, and the US (includes corresponding Graph/Chart)..............II-5 China: The Fastest Growing Smart Glass Market Worldwide II-5 Transportation: The Largest and the Fastest Growing Application Sector.............. II-6

2. COMPETITION.............. II-7 Sage and View Dominate Electrochromic Glass Market, while Research Frontiers Takes the Lead in SPD Technology II-7 RavenBrick and Pleotint Lead the Thermochromic Smart Glass Market II-7 Consolidated Nature of the Automotive Smart Glass Market II-8 Market Witnesses Rising Investments and Increasing Patent Activity.............. II-8 Research & Development: Need of the Hour for Broader Market Adoption.............. II-9

3. MARKET TRENDS, ISSUES & DRIVERS II-11 Increasing Focus on Energy Efficient Building Technologies: A Strong Growth Driver..............II-11 List of Exterior, Interior, and Projection Applications of Smart Glass in the Architectural Sector II-12 Smart Windows Offers Several Benefits to Building Owners, Augurs Well for the Market..............II-12 Growing Trend towards Green/LEED Buildings Offer Opportunities on a Platter..............II-13 Robust Demand for Smart Glass in the Automotive Industry Drives Market Growth..............II-15 Self-Cleaning and Self-Repairing Applications Gain Momentum in the Auto Sector..............II-15 Smart Mirrors Dominate Smart Glass Applications in Automobiles II-16 Table 3: Global Automotive Smart Glass Market by Technology (2015 & 2020): Percentage Breakdown of Revenues for Active Self-Dimming Windows, Device-Embedded Glass, Smart Mirrors, and Others (includes corresponding Graph/Chart) II-16 Electrochromic Technology Dominates Smart Mirrors Application II-17 Self-Tinting in Automobiles: SPD-Based Smart Glass Rules the Market.............. II-17 Niche Active Smart Window Technologies Offers Untapped Market Potential.............. II-18 Recovering Global Automobiles Production: An Important Opportunity Indicator..............II-18 Table 4: World Production of Passenger Cars: Breakdown of Annual Production Figures in '000' Units for Years 2014 & 2018 by Geographic Region/Country (includes corresponding Graph/Chart).............. II-19

Table 5: World Production of Commercial Vehicles: Breakdown of Annual Production Figures in '000' Units for Years 2014 & 2018 by Geographic Region/Country (includes corresponding Graph/Chart).............. II-20 Superior Attributes of Active Smart Glass Promote Higher Growth than Passive Types..............II-20 Comparison of Active Smart Glass Technologies II-21 Aesthetics: An Essential Factor Driving Market Expansion II-21 Electrochromics and SPD: Leading Smart Glass Technologies for the Present.............. II-22 PDLC Active Smart Glass Penetration Marred by Limited Capabilities.............. II-23 Smart Windows in Aircrafts Enable Efficient Management of Light and Glare.............. II-23 Smart Glass to Witness Large-Scale Adoption in the Electronics Sector.............. II-25 Growing Applications of Smart Glass in the Healthcare Sector Lends Traction to Market Growth II-25 Application of Smart Glass in Solar Panels to Open up New Growth Avenues.............. II-26 Rising Investments in Infrastructure Projects Strengthens Market Prospects.............. II-26 Table 6: Global Infrastructure Spending (in US$ Trillion) by Region/Country Over the Period 2010-2030 II-27

Table 7: Global Infrastructure Spending Estimates (in US$ Trillion) by Sector Over the Period 2013-2030 II-27 Positive Outlook for the Global Construction Industry Benefits Market Expansion.............. II-27 Table 8: Growth in the Global Construction Market by Sector: 2013-2020 (includes corresponding Graph/Chart) II-29

Table 9: Global Construction Market by Region (2015E & 2020P): Percentage Breakdown of Construction Spending for Asia, Western Europe, North America, Latin America, Eastern Europe, Africa, and Middle East (includes corresponding Graph/Chart).............. II-30 Key Factors Hampering Widespread Adoption of Smart Glass II-30

4. SMART GLASS INNOVATIONS & ADVANCEMENTS: SPEARHEADING GROWTH II-32 Electricity-Free Smart Window..............II-32 Color-changing, Electricity-producing Smart Glass II-32 Smart Windows with Wide-angle Antireflection and Broadband Functionalities.............. II-33 Novel Smart Window Technology to Control Light and Heat Flow II-33 Microgels to Replace Hydrogels in Smart Windows II-34 New Smart Window Technology for the Building Retrofit Segment II-34 Mobile App for Tinting Windows through Smartphones II-34 Technology Expedites Switching between Warm and Cool Modes II-35 Smart Glass to Provide Social Networking and Entertainment Features in Vehicles..............II-35 Glass Embedded Electronics: The Next Big Thing in Automotive Smart Glass.............. II-36 Jaguar Land Rover Bets Big on Future Applications of Smart Glass II-36 Smart Glass Solutions to Revolutionize the Air Travel Experience II-37 Universal Smart Window Coating II-37 Dye Sensitized Solar Cell (DSSC) Integrated Smart Window II-38 Production-Friendly and Less Costly Smart Window II-38

5. PRODUCT OVERVIEW.............. II-39 Smart Glass: A Prelude..............II-39 Applications of Smart Glass..............II-39 Smart Windows.............. II-39 Types of Smart Glass Technologies II-40 Passive Smart Glass Technologies II-40 Thermochromics.............. II-40 Photochromics.............. II-40 Active Smart Glass Technologies II-40 Electrochromics.............. II-41 Key Features of Electrochromic Smart Glass Technology II-41 Polymer Dispersed Liquid Crystal (PDLC) II-41 Key Features of PDLC Technology II-42 Types of PDLC Switchable Glass II-42 Self-adhesive Switchable PDLC Film II-42 Laminated Switchable PDLC Glass II-42 Suspended Particle Device (SPD) II-42 Advantages and Disadvantages of Various Active Smart Glass Technologies.............. II-43

6. PRODUCT INNOVATIONS/INTRODUCTIONS II-44 Merck Develops Liquid Crystal Smart Windows II-44 Penn University Researchers Develop New Smart Window II-44 Vision Systems to Showcase Smart Sun Visor at HAI Heli-Expo II-44 Vision Systems Aeronautics Unveils Dimmable Smart Window II-44 View Dynamic Glass Unveils New Generation Double Pane Window Glass.............. II-44 SAGE Unveils SageGlass Simplicity™ II-44 Innovative Glass Unveils SolarSmart™ II-44

7. RECENT INDUSTRY ACTIVITY..............II-45 Research Frontiers Invests in Zuli II-45 Isoclima and SABIC to Showcase CromaLite SPD-EDW at Aircraft Interiors Expo in Germany..............II-45 King Aircraft Chooses SPD-based Electronically Dimmable Windows for its Aircraft Models II-45 French Aircraft Manufacturer Patents Touchscreen Smart Window II-45 AGC Begins Supply of WONDERLITE SPD-SmartGlass Sunroof for Mercedes- Maybach S600..............II-45 View Raises Additional Funds for Smart Windows II-45 RavenBrick Opens a New Manufacturing Line II-46 Merck Takes Over Peer+..............II-46 ChromoGenics Establishes Partnership with Forserum Safety Glass II-46 Diamond Glass Secures European License from Research Frontiers II-46 New Test Train in Japan Incorporates Asahi's SPD-SmartGlass II-46 RavenBrick Partners with Prelco..............II-46 RavenBrick Partners with PRL..............II-46 Glass Apps Takes Over Smart Film Assets of Citala II-46 View Raises $100M for Smart Windows II-47 RavenBrick Partners with Aldora..............II-47 RavenBrick Establishes Partnership with Tristar Glass II-47 Pleotint Inks Distribution Agreement with Innovative Glass Corporation.............. II-47 Ecosmart House Incorporates Pleotint's Suntuitive™ Interlayer Technology.............. II-47 ChromoGenics Secures New Funding II-47

8. FOCUS ON SELECT PLAYERS..............II-48 Active Glass Technologies PLC (UK) II-48 Asahi Glass Company Ltd. (Japan) II-48 Corning, Inc. (US)..............II-48 Essex Safety Glass Ltd. (UK)..............II-49 Flat Glass Industries Ltd. (Australia) II-49 Gentex Corporation (US)..............II-49 Glass Apps, LLC (US)..............II-50 Guardian Industries (US)..............II-50 Hitachi Chemical Group (Japan) II-50 InvisiShade, LLC (US)..............II-51 Nippon Sheet Glass Co., Ltd. (Japan) II-51 Pleotint, LLC (US)..............II-52 RavenBrick LLC (US).............. II-52 Research Frontiers Incorporated (US) II-52 Saint-Gobain SA (France)..............II-53 SAGE Electrochromics, Inc. (US) II-53 Schott Corporation (US)..............II-53 Scienstry, Inc. (US)..............II-54 Smartglass International Limited (UK) II-54 View, Inc. (US).............. II-54

9. GLOBAL MARKET PERSPECTIVE..............II-55 Table 10: World Recent Past, Current & Future Analysis for Smart Glass by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan) and Rest of World Markets Independently Analyzed with Annual Revenue Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart).............. II-55

Table 11: World 8-Year Perspective for Smart Glass by Geographic Region - Percentage Breakdown of Revenues for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan) and Rest of World Markets for Years 2013, 2015 & 2020 (includes corresponding Graph/Chart)..............II-56

Table 12: World Recent Past, Current & Future Analysis for Smart Glass by End-Use Application - Transportation and Others Markets Independently Analyzed with Annual Revenue Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart)..............II-57

Table 13: World 8-Year Perspective for Smart Glass by End-Use Application - Percentage Breakdown of Revenues for Transportation and Others Markets for Years 2013, 2015 & 2020 (includes corresponding Graph/Chart) II-58

III. MARKET

1. THE UNITED STATES.............. III-1 A.Market Analysis.............. III-1 Demand for Smart Windows to Witness Steady Growth III-1 Table 14: Smart Glass Market in the US by End-use Application (2015 & 2020): Percentage Breakdown of Revenues for Construction, Electronics, Power Generation (Solar), and Transportation (includes corresponding Graph/Chart) III-1

Table 15: Energy Usage in the US by Sector (2013): Percentage Breakdown of Energy Consumption for Commercial, Industrial, Residential, and Transportation (includes corresponding Graph/Chart)..............III-2

Table 16: Energy Usage in the US Residential Sector by End-Use (2013): Percentage Breakdown of Energy Consumption for Lighting, Refrigeration, Space Heating, Space Cooling, Water Heating, and Others (includes corresponding Graph/Chart).............. III-2

Table 17: Energy Usage in the US Commercial Sector by End-Use (2013): Percentage Breakdown of Energy Consumption for Lighting, Refrigeration, Space Heating, Space Cooling, Water Heating, Ventilation, and Others (includes corresponding Graph/Chart)..............III-3 Favorable Legislations Continues to Drive Gains III-3 Table 18: LEED Projects Certification and Registrations (As of February 2014) (includes corresponding Graph/Chart) III-4 Rise in Green Building Programs Bodes Well for Market Adoption III-4 List of Green Building Codes/Projects in the US in Select States.............. III-5 The California Green Building Standards Code III-6 The San Francisco Green Building Code III-6 Recovering Construction Spending to Spur Market Growth III-6 Table 19: US Construction Spending by Type of Construction (2014, 2013 & 2012): Percentage Breakdown of Annual Spending for Non-Residential and Residential Construction (includes corresponding Graph/Chart) III-7

Table 20: Residential Construction in the US (2007-2014): Number of Housing Starts by Type - Single-Family Units and Multi-Family Units (in '000) (includes corresponding Graph/Chart).............. III-7

Table 21: Projected Growth of the US Construction Market by Sector (2012-2020): Percentage CAGR for Residential, Commercial, Manufacturing, Healthcare, Public Utilities, and Others (2012- 2020) (includes corresponding Graph/Chart).............. III-8 Recovery in US Automobile Sector Boost Market Prospects III-8 Product Innovations/Introductions III-9 Strategic Corporate Developments III-9 Select Key Players..............III-11 B.Market Analytics..............III-17 Table 22: The US Recent Past, Current & Future Analysis for Smart Glass Market Analyzed with Annual Revenue Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart)..............III-17

2. CANADA.............. III-18 A.Market Analysis.............. III-18 Smart Windows Demand to Benefit from Recovery in the Housing Market.............. III-18 Table 23: Housing Starts in Canada (2008-2014): Breakdown of Number of Housing Starts in '000s (includes corresponding Graph/Chart)..............III-18 Vario Glass: A Key Canada-based Smart Glass Manufacturer III-19 B.Market Analytics..............III-19 Table 24: The Canadian Recent Past, Current & Future Analysis for Smart Glass Market Analyzed with Annual Revenue Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart)..............III-19

3. JAPAN.............. III-20 A.Market Analysis.............. III-20 Current and Future Analysis..............III-20 Tsunami & Earthquake Help Spur Construction Activity in the Country.............. III-20 Steady Growth in Residential Construction Augurs Well for the Market.............. III-20 Table 25: Annual Housing Construction Starts in Japan (2007-2013) (includes corresponding Graph/Chart) III-21 Strategic Corporate Development III-21 Select Key Players..............III-21 B.Market Analytics..............III-23 Table 26: The Japanese Recent Past, Current & Future Analysis for Smart Glass Market Analyzed with Annual Revenue Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart)..............III-23

4. EUROPE.............. III-24 A.Market Analysis.............. III-24 Current and Future Analysis..............III-24 Europe: The Leading Smart Glass Market Worldwide III-24 Stringent Energy Efficiency Regulations Drives Adoption of Smart Windows in Europe..............III-25 Table 27: Household Energy Usage in the EU by End-Use (2013): Percentage Breakdown of Energy Consumption for Electrical Appliances, Lighting, Space Cooling, Space Heating, Water Heating, and Others (includes corresponding Graph/Chart).............. III-25

Table 28: Energy Consumption for Space Heating in Select European Countries (2013): Ranked by Energy Consumed for Space Heating as a Percentage of Overall Energy Consumption (includes corresponding Graph/Chart) III-26 The Energy Performance in Buildings (EPBD) Directive III-27 Europe's 2020 Program..............III-27 Recovery in Construction Activity to Drive Market Penetration III-27 Table 29: Construction Industry in Europe (2010-2015E): Percentage Change of Construction Output by Segment (includes corresponding Graph/Chart) III-29

Table 30: European Construction Market by Sector (2014): Percentage Share Breakdown of Value Sales for Civil Engineering, Non-Residential, and Residential (includes corresponding Graph/Chart)..............III-30 Resurgence in Construction Activity Promotes Market Growth in Germany.............. III-30 Table 31: Construction Output (% Growth) in Germany: 2011- 2014 (includes corresponding Graph/Chart) III-31 The UK: Fastest Recovering Construction Market in Europe III-31 Central and Eastern Europe: The New Focus Area for Market Growth.............. III-32 Product Launches..............III-32 Strategic Corporate Developments III-32 Select Key Players..............III-34 B.Market Analytics..............III-37 Table 32: The European Recent Past, Current & Future Analysis for Smart Glass Market Analyzed with Annual Revenue Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart)..............III-37

5. ASIA-PACIFIC.............. III-38 A.Market Analysis.............. III-38 Current and Future Analysis..............III-38 Escalating Energy Demand: A Strong Growth Driver for Smart Windows.............. III-38 Asian Countries Continue to Offer Significant Growth Opportunities.............. III-38 Table 33: Global Smart Glass Market - Geographic Regions Ranked by CAGR for 2013-2020: Asia-Pacific, Rest of World, Europe, Japan, Canada, and the US (includes corresponding Graph/Chart).............. III-39

Table 34: Increase in Urban Population in Major Countries in Asia-Pacific (in Millions) Over the Period 2012-2020P (includes corresponding Graph/Chart) III-40

Table 35: Construction Spending (in US$ Billion) in Asia by Country: 2013 (includes corresponding Graph/Chart) III-40

Table 36: Global Construction Market by Region (2015E & 2020P): Percentage Breakdown of Construction Spending for Asia, Western Europe, North America, Latin America, Eastern Europe, Africa, and Middle East (includes corresponding Graph/Chart).............. III-41

Table 37: Asian Construction Market by Sector (2014): Percentage Breakdown of Spend for Infrastructure, Residential, and Non-Residential (includes corresponding Graph/Chart).............. III-41

Table 38: Projected Growth in the Asian Construction Market by Country and Sector over the Period 2014-2020 (includes corresponding Graph/Chart)..............III-42 B.Market Analytics..............III-43 Table 39: Asia-Pacific Recent Past, Current & Future Analysis for Smart Glass by Geographic Region - China, and Rest of Asia-Pacific Markets Independently Analyzed with Annual Revenue Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart) III-43

Table 40: Asia-Pacific 8-Year Perspective for Smart Glass by Geographic Region - Percentage Breakdown of Dollar Revenues for China, and Rest of Asia-Pacific Markets for Years 2013, 2015 & 2020 (includes corresponding Graph/Chart) III-44

5a. CHINA.............. III-45 A.Market Analysis.............. III-45 Current and Future Analysis..............III-45 China: The Fastest Growing Market Worldwide III-45 Table 41: Urbanization in China (2010-2020P): Urban Population Growth (%) by City Clusters (includes corresponding Graph/Chart)..............III-45

Table 42: Percentage Urbanization Rate in China by Region: 2014 (includes corresponding Graph/Chart) III-46 Booming Market for Green Buildings to Drive Smart Glass Adoption.............. III-46 B.Market Analytics..............III-47 Table 43: The Chinese Recent Past, Current & Future Analysis for Smart Glass Market Analyzed with Annual Revenue Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart)..............III-47

5b. REST OF ASIA-PACIFIC..............III-48 A.Market Analysis.............. III-48 Current and Future Analysis..............III-48 Indian Market for Smart Windows Shows Immense Promise III-48 Table 44: Number of LEED Certified and LEED Registered Construction Projects in India: 2010, 2011 & 2012 (2010-2012) (includes corresponding Graph/Chart) III-49 Select Key Players..............III-49 B.Market Analytics..............III-50 Table 45: Rest of Asia-Pacific Recent Past, Current & Future Analysis for Smart Glass Market Analyzed with Annual Revenue Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart)..............III-50

6. REST OF WORLD.............. III-51 A.Market Analysis.............. III-51 Current and Future Analysis..............III-51 Rapid Expansion in the Middle East Construction Sector Boosts Market Demand..............III-51 Growing Construction Industry in Latin America to Benefit Market Expansion.............. III-52 Strategic Corporate Development III-52 Pharos Glass - A Key Player in Saudi Arabia III-52 B.Market Analytics..............III-53 Table 46: Rest of World Recent Past, Current & Future Analysis for Smart Glass Market Analyzed with Annual Revenue Figures in US$ Million for Years 2013 through 2020 (includes corresponding Graph/Chart)..............III-53

IV. COMPETITIVE LANDSCAPE

Total Companies Profiled: 107 (including Divisions/Subsidiaries - 114)

The United States (38) Canada (5) Japan (7) Europe (33) - France (3) - Germany (6) - The United Kingdom (15) - Italy (1) - Spain (2) - Rest of Europe (6) Asia-Pacific (Excluding Japan) (26) Africa (1) Middle East (4)
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