Small Business Owners Must Optimize Their Websites To Maximize Search Engine Traffic
NEW YORK, Aug. 31, 2015 /PRNewswire/ -- Newtek Business Services Corp., (NASDAQ: NEWT) (www.thesba.com) The Small Business Authority®, with a portfolio of over 100,000 business accounts, announced today the findings of its SB Authority Market Sentiment Survey, a monthly window into the concerns of independent business owners. Based on a poll of over 1,000 respondents, the key finding from the August survey is 45% of business owners say web traffic from search engines is an important source of new opportunity for their business. Additionally, only 39% of business owners believe their website is optimized to meet its search engine traffic.
The full August 2015 results showed the following:
| Poll Question |
Poll Answer |
Percentage |
2014 Percentage |
| Is web traffic from search engines |
Yes |
45% |
50% |
| No |
39% |
36% |
|
| Unsure |
16% |
14% |
|
| Is your website optimized to |
Yes |
39% |
41% |
| No |
36% |
36% |
|
| Unsure |
25% |
23% |
Barry Sloane, Chairman, President and CEO of The Small Business Authority® commented, "It certainly appears that although business owners are utilizing websites as an important tool for marketing, usage still has not reached the majority of business owners and the growth of Internet usage may be faltering. In addition, with all the constant changes in algorithms that search engine players use, constant monitoring and adjusting of one's site in look and feel, as well as marketing adjustments, may be warranted. We recommend that small business owners do some work here and pay more attention to their online presence."
About Newtek Business Services Corp.
Newtek Business Services Corp., The Small Business Authority®, is an internally managed BDC, which along with its controlled portfolio companies, provides a wide range of business services and financial products under the Newtek® brand to the small- and medium-sized business ("SMB") market. Since 1999, Newtek has provided state-of-the-art, cost-efficient products and services and efficient business strategies to over 100,000 SMB accounts across all 50 States to help them grow their sales, control their expenses and reduce their risk.
Newtek's products and services include: Business Lending, Electronic Payment Processing, Managed Technology Solutions (Cloud Computing), eCommerce, Accounts Receivable Financing, The Secure Gateway, The Newtek Advantage™, Insurance Services, Web Services, Data Backup, Storage and Retrieval and Payroll.
The Small Business Authority® is a registered trade mark of Newtek Business Services Corp., and neither are a part of or endorsed by the U.S. Small Business Administration.
Note Regarding Forward Looking Statements
Statements in this press release including statements regarding Newtek's beliefs, expectations, intentions or strategies for the future may be "forward-looking statements." All forward-looking statements involve a number of risks and uncertainties that could cause actual results to differ materially from the plans, intentions and expectations reflected in or suggested by the forward-looking statements. Such risks and uncertainties include, among others, intensified competition, operating problems and their impact on revenues and profit margins, anticipated future business strategies and financial performance, anticipated future number of customers, business prospects, legislative developments and similar matters. Risk factors, cautionary statements and other conditions, which could cause Newtek's actual results to differ from management's current expectations, are contained in Newtek's filings with the Securities and Exchange Commission and available through www.sec.gov
For more information, please visit the following websites:
www.thesba.com
Contacts:
Newtek Business Services Corp.
Barry Sloane
Chairman and CEO
212-356-9500
[email protected]
Newtek Business Services Corp.
http://www.thesba.com
Contact: Simrita Singh
Telephone: (212) 356-9566 / ssingh@thesba.com
Investor Relations
Contact: Jayne Cavuoto
Telephone: (212) 273-8179 / [email protected]
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SOURCE Newtek Business Services Corp.
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