Slip™ Launches Slipsilk™ Squad Brand Ambassador Program with Renowned Beauty Experts
Jen Atkin, Marianna Hewitt, Steph Shep, and more lend their voices to 2019 campaign
LOS ANGELES, March 14, 2019 /PRNewswire/ -- Slip™, founder of the original and best-selling silk pillowcase, introduced its exciting roster of Slipsilk™ Squad ambassadors and the 2019 campaign for its portfolio expansion of hair accessories and robes.
Slip's campaign is designed to utilize its Slipsilk Squad to educate the masses about the importance of sleeping on Slipsilk and incorporating it into your daily lifestyle. The new multi-media marketing promotion will be launched through a series of educational videos, photography and social media posts designed to build awareness surrounding anti-aging, anti-sleep crease, and anti-bedhead benefits.
Celebrity Hair Stylist and Entrepreneur, Jen Atkin, has returned for her third year on the Slipsilk Squad. With a jam-packed schedule and no time to waste, Atkin perfectly embodies the brand's commitment to beauty, even while you sleep. Joining Jen's journey for the first time is her Mane Addicts Creator Collective, celebrity stylists Alex Brown, Brittany Sullivan and Ruslan Nureev.
Additionally, Celebrity Makeup Artist Mary Phillips, never travels without her Slip pillowcase. Kardashian celebrity stylist, Andrew Fitzsimons recently showcased his talent in the brand's new hair accessories campaign, providing tutorials for some of his most iconic looks. In addition, two of the most influential women in beauty, Marianna Hewitt and Steph Shepard, have joined as part of the promotion of the newest product launches.
"We couldn't be more excited to announce such an amazing line up for our Slipsilk Squad," says Fiona Stewart, Co-Founder of Slip. "Each individual's experience with Slip has made them an ideal partner for the brand. We are thrilled that they are willing to share their story in support of us."
Slip is available at Slip.com, Sephora, Nordstrom, Net-A-Porter, Bloomingdales, Saks 5th Ave, along with other major retails. Keep up with the latest content by checking out #SlipAmbassador on Instagram.
About Slip
Slip products are specially-commissioned and made to exacting standards, developed and refined over ten years to provide the ultimate combination of shine, thickness, softness and durability. Technically, aesthetically and functionally, there is literally nothing like Slipsilk™. Slip uses the very finest silk and the founders have worked closely with suppliers to ensure that all products are made from the highest grade mulberry silk with a thickness of 22 momme. Slip has retained an independent, third-party scientific lab to test the properties of SlipSilk versus several common cotton pillowcases. They confirmed that SlipSilk had significantly less friction and absorbed significantly less face cream product than the cotton pillowcases. Recommended by dermatologists, plastic surgeons, hair stylists and beauty experts alike, these anti-aging, anti-sleep crease and anti-bed head pillowcases provide the ultimate in luxury. www.Slip.com
SOURCE Slip
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