Skout Survey for National Women's Friendship Month Reveals That Friends Trump Romantic Relationships

SAN FRANCISCO, Sept. 2, 2014 /PRNewswire/ -- In honor of National Women's Friendship Month, which is observed during September, Skout, the leading global social network for meeting new people, recently conducted a survey among women to uncover the latest trends and habits around women's friendship in today's digital society. Skout, which helps its users expand their social circles, made more than 500 million connections among its users in 2013.

More than 3,800 women who use Skout participated in the National Women's Friendship Month survey. Key findings include:

The Internet is changing how we meet close friends.

• 83% of women say they have a good friend who they have met online but never in-person.

Friends from childhood will always be special.

• 62% of women surveyed say one of their closest friends is someone they met as a child.

Friends trump romance.

• 55% of women say their relationship with a best friend is more important than one with a romantic partner.

Mobile devices and the Internet are key to staying in touch with close friends.

• 88% of women say they communicate with their close friends several times per week (in fact, 53% do so every day!).
• 68% of women say they primarily use their mobile phones or the Internet to communicate with close friends.

The majority of women have a long lost friend.

• Nearly 70% of women say they have a good friend they've lost touch with and would like to reconnect.

Stuck on a deserted island? Women would prefer to be there with a friend.

• More women would choose to be stuck on a deserted island with a friend than….their significant other, a family member, a celebrity or a beloved pet.

Women's BFFs aren't necessarily other women.

• 35% of women say their closest friend is a male.

Skout is the largest global platform for meeting new people and expanding your social circle. Its community spans more than 180 countries. The Skout app is free for iOS and Android devices, or you can visit Skout.com.

About Skout
Skout is the largest global platform for meeting new people and expanding your social circle. The Skout community spans more than 180 countries and is available in 14 different languages. Skout is dedicated to providing a platform through which people can easily and safely connect. The Andreessen Horowitz backed company was founded in 2007 and is headquartered in San Francisco. Visit skout.com to learn more.

SOURCE Skout

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