Simon Sikorski & Cath Mawer Named Chief Client Officers at Craft

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Oct 28, 2014, 04:00 ET

NEW YORK and LONDON, Oct. 28, 2014 /PRNewswire/ -- Craft, a global adaptation and production agency, today announced it has named Simon Sikorski and Cath Mawer as Chief Client Officers. In these newly created roles, they will be responsible for working with the leadership of the agency's roster of global clients to ensure that the highest standards of work are being delivered and will also generate new business opportunities for Craft.

"Simon and Cath have worked hand-in-hand in driving Craft's business forward. Now as our business continues to expand, their roles will be focused on solving our global clients' production challenges," said Ed Powers, CEO of Craft. "With their deep experience across business categories and a keen understanding of regional differences that define our clients' needs, they are perfectly suited for this expanded role. They will drive our clients' complex needs and look for opportunities to deliver innovative and cost effective production solutions."

Sikorski, who is based in New York, recently served as Managing Director, North America, at Craft, which is a McCann Worldgroup operating unit. He has held McCann Worldgroup management roles in both North America and Europe since first joining McCann London in 2006 as the EMEA regional lead on the integrated Intel account. After serving as EMEA and then global head on the agency's ExxonMobil account, he joined Craft as Business Director. In this role, he defined and delivered custom production solutions for global clients.

Mawer, who is based in London, served most recently as Global Client Services Director. Prior to joining Craft in January 2013, she worked at DDB London as a Global Business Director on the Philips global agency team. She also served on the management team of Gutenberg Networks, a production division of DDB, where she managed sales and profitability for regional and global client account teams.

About Craft:
As one of the industry's largest global adaptation, translation and production networks, Craft's, a division of McCann Worldgroup, teams collaborate to create smart, bespoke, networked client solutions for many world-class brands. Its network of more than 800 full-time employees in 120 countries includes a significant presence in low-cost markets and a comprehensive transcreation offering to ensure local market relevance. www.craftww.com

About McCann Worldgroup
McCann Worldgroup, part of the Interpublic Group (NYSE: IPG), is a leading global marketing services company with 23,000 employees in more than 120 countries, comprising McCann Erickson (advertising), MRM//McCann (digital marketing/relationship management), Momentum Worldwide (total brand experience), McCann Health (professional/dtc communications), CRAFT (global adaptation and production), UM (media management), Weber Shandwick (public relations), FutureBrand (consulting/design), ChaseDesign (shopper marketing) and PMK-BNC (entertainment/brand/popular culture).

SOURCE McCann Worldgroup