Silk® Launches Pure Coconut™ Coconutmilk
New Product Expands Brand's Offerings of Plant-Based Options
BROOMFIELD, Colo., March 3, 2011 /PRNewswire/ -- Silk® has expanded its offerings of plant-based alternatives to dairy milk with the introduction of Silk Pure Coconut™ coconutmilk, which contains no dairy, no lactose and no cholesterol.
Silk has long been known for its creamy and delicious soymilk, and last year the brand introduced Silk Pure Almond™ almondmilk. The introduction of Pure Coconut continues Silk's commitment to bring a variety of nutritious and delicious plant-based products to consumers, as well as its innovation in the dairy alternative category.
"Consumers continue to seek plant-based beverages. At the same time, they are becoming more interested in coconut-based products, so we brought those two trends together," said Craig Shiesley, the brand's Vice President. "Silk Pure Coconut gives consumers another plant-based option for milk that offers great taste combined with the calcium they're looking for."
More consumers may be choosing plant-based options either because of personal preference or because of recommendations from health or nutrition professionals. According to a recent survey, 87 percent of dietitians recommend a plant-based diet to some or most of their patients, and 70 percent of those dietitians say a primary reason is that a plant-based diet is nutrient-rich.(1) All the dietitians surveyed were members of the American Dietetic Association.
Silk Pure Coconut is calcium-fortified, containing 50 percent more calcium than dairy milk.(2) It is an excellent source of vitamin D and vegetarian-friendly vitamin B12. It also is available in two delicious and low-calorie flavors: Original and Vanilla, with 80 and 90 calories per serving, respectively.
Silk Pure Coconut is produced without the use of GMO ingredients, and is verified by the Non-GMO Project, a nationwide system designed to test whether a product has met defined standards for the presence of GMOs.
Silk Pure Coconut coconutmilk is available in grocery stores nationwide.
ABOUT SILK
Silk was founded in 1996 on a promise to make the world a healthier place. We began by bringing soymilk mainstream, allowing more people everywhere to enjoy soy's wholesome, natural plant-based nutrition. We recently introduced almondmilk and coconutmilk as the next step in our proud tradition of good health and great taste. For more information, visit www.silksoymilk.com, www.silkpurealmond.com, www.silkpurecoconut.com, Facebook.com/SilkUS or follow us on Twitter @LoveMySilk.
(1) Ketchum fielded the survey online from Dec. 21, 2010 – Jan. 3, 2011, and 323 dietitians responded.
(2) Silk Pure Coconut® coconutmilk contains 45% DV of calcium; Typical dairy milk contains 30% DV of calcium. Dairy data sourced from USDA National Nutrient Database for Standard Reference, release 23 (2010).
SOURCE Silk
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