Signature Devices Inc. Announces Gold Status for 24 Reader Rabbit® Titles in Six Languages
Completely Separate Products Address Consumers in Native Languages across Continents
REDWOOD CITY, Calif., June 5, 2012 /PRNewswire/ -- Signature Devices, Inc. (PINKSHEETS: SDVI) and its subsidiary, Graffiti Entertainment Inc., today announced Gold status for 24 SKUs (Stock Keeping Units) in its award-winning Reader Rabbit online games series. The titles include Reader Rabbit for Preschool, Kindergarten, First Grade and Second Grade in Spanish, French, Finnish, Swedish, Norwegian and Danish (in addition to versions previously made available in English).
"We are looking at a potential three-fold sales increase based on the expanded accessibility of our Reader Rabbit titles to children who speak different languages. To have reached this level of development signals the intent of Signature Devices Inc. to dramatically grow our business," said Mart van der Velde, CEO of Signature Devices, Inc. and Graffiti Entertainment Inc.
"By focusing on our core strengths as a company, introducing new sales channels and management, and utilizing the development skills of Graffiti Entertainment, we are approaching the market in an aggressive way that makes sense based on demographics," Mr. van der Velde added. "These titles, which already have received critical and popular acclaim in English language versions, will pave the way for more development, distribution and sales expansion in the year ahead," Mr van der Velde concluded.
Gold status is a term which means that development and programming is completed. This phase is followed within several weeks by delivery to market. Reader Rabbit from SDVI's Graffiti Entertainment is a 2011 Parents' Choice Approved Award Winner. It is an educational adventure game based on the characters of the popular series for young children, Reader Rabbit. The games teach basic skills to prepare kids for success at school and provide a foundation for further learning. They are presented in a colorful cartoon style with short videos, full voice acting, and sing-along songs designed to engage young children while still teaching basic skills.
About Signature Devices, Inc. and Graffiti Entertainment, Inc.:
Based in Redwood City, Calif., Graffiti Entertainment, Inc. was spun out from Signature Devices, Inc. (www.signaturedevices.com) (PINKSHEETS: SDVI) and publishes diverse media products including console video games, iPhone/iPad and Android games. Signature Devices, Inc. creates and develops social networking systems including social networking server software, social networking games and console games, which it publishes through Graffiti Entertainment, Inc. Signature Devices, Inc. and Graffiti Entertainment, Inc. recently announced a merger agreement. Mart van der Velde is the CEO of both companies.
The information in this press release includes certain "forward-looking" statements within the meaning of the Safe Harbor provisions of Federal Securities Laws. Investors are cautioned that such statements are based upon assumptions that in the future may prove not to have been accurate and are subject to significant risks and uncertainties, including the future financial performance of the Company. Although the Company believes that the expectations reflected in its forward-looking statements are reasonable, it can give no assurance that such expectations or any of its forward-looking statements will prove to be correct. Readers are cautioned not to place undue reliance on these forward-looking statements that speak only as of the date of this release, and the Company undertakes no obligation to update publicly any forward-looking statements to reflect new information, events, or circumstances after the date of this release except as required by law.
Contact:
For more information, please visit: www.signaturedevices.com
Investor Relations
650-654-4800 x111
SOURCE Signature Devices, Inc.
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