Sightline Payments to Demonstrate Revolutionary Payment Products at NIGA Indian Gaming 2011

PHOENIX, March 30, 2011 /PRNewswire/ -- Sightline Payments, an innovative payments company and Associate NIGA member, will present several of its latest groundbreaking payment products at the NIGA Indian Gaming 2011 trade show in Phoenix, Ariz. April 3-6 in booth #544. On March 3, 2011 Bally Technologies, Inc., a leader in slots, video machines, casino management, and networked and server-based systems for the global gaming industry, announced it entered into a definitive agreement to acquire Sightline Payments.

"We are unveiling a lineup of gaming payment products that we think will generate a lot of excitement among operators at this year's NIGA show," said Kirk Sanford, Sightline Payments founder and Chief Executive Officer. "I am most excited to demonstrate to our valued Native American gaming partners a revolutionary kiosk solution, which in addition to the core functionality of Voucher Redemption, Voucher Issuance, Bill Breaking, and ATM3X cash services, will offer the industry's smallest footprint (just 19 inches wide), self-serve check cashing, and a host of Bally proprietary products like iVIEW Display Manager™, CoolSign® media management, and five other unique kiosk services not offered by any of our competitors."

Bruce Rowe, Senior Vice President of Strategy for Bally Technologies, commented, "Integrating these Bally products and new services into a smaller footprint kiosk was on our customer driven product roadmap and is just the beginning of the integration of Sightline and Bally products and services."

About Bally Technologies, Inc.

With a history dating back to 1932, Las Vegas-based Bally Technologies designs, manufactures, operates and distributes advanced gaming devices, systems and technology solutions worldwide. Bally's product line includes reel-spinning slot machines, video slots, wide-area progressives, and Class II, lottery and central determination games and platforms. As the world's No. 1 gaming-systems company, Bally also offers an array of casino management, slot accounting, bonusing, cashless and table management solutions. For more information, please contact Laura Olson-Reyes, Director of Corporate Communications, at 702-584-7742, or visit http://www.ballytech.com.

This news release may contain "forward-looking" statements within the meaning of the Securities Act of 1933, as amended, and is subject to the safe harbor created thereby. Such information involves important risks and uncertainties that could significantly affect the results in the future and, accordingly, such results may differ from those expressed in any forward-looking statements. Future operating results may be adversely affected as a result of a number of risks that are detailed from time to time in the Company's filings with the Securities and Exchange Commission. The Company undertakes no obligation to update the information in this press release and represents that the information is only valid as of today's date.

Contact
Kirk Sanford
702-851-4747, ext. 201
[email protected]

SOURCE Sightline Payments

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