Shotfarm Webinar Prepares Vendors for Walmart Enterprise Specification 2.0 Requirements

CHICAGO, Aug. 26, 2015 /PRNewswire/ -- Shotfarm, a centralized cloud solution for the management and exchange of product information, today announced that the company will host a live, complimentary webinar titled, "Meeting the Walmart Enterprise Specification 2.0 Product Content Deadline," on Tuesday, Sept. 1, from 1:00 PM – 2:00 PM CDT.

The webinar will offer expert advice from Walmart eCommerce Global Head of Content Acquisiton Ram Rampalli and Shotfarm CEO Mike Lapchick on how Walmart's vendor and merchandise partners can use the Shotfarm platform to meet the October 1, 2015 product content deadline outlined in the Spec. 2.0 document.

Walmart's Spec. 2.0 initiative is aimed at securing high-quality product content from the company's more than 6,500 partnering manufacturers and getting it online quickly. The Spec details the required, recommended, and optional data attributes suppliers must now provide before their products will be posted on Walmart's website. The Walmart initiative highlights the retailer's drive to strengthen its ecommerce presence and improve data quality across purchase channels.

Shotfarm, a cloud-based, end-to-end solution for the management and exchange of product information, is the first company to offer vendors of any size the ability to comply with the new Walmart product standards. The company's new "Switch" platform allows Walmart partners, as well as those of other major retailers, to readily format and convert product data into retailers' desired formats, making product management and exchange easier and faster than ever.

For more information and to register for the Tuesday, September 1 webinar, click HERE.

About Shotfarm
Shotfarm's Product Content Network is the first end-to-end solution for the Management and Exchange of Product Information that meets the demands of the entire ecommerce industry. Free and simple core functionality combined with a suite of affordable and powerful upgrade options make Shotfarm instantly useful and infinitely scalable. One System, any format, thousands of Retailers and Manufacturers. Shotfarm just makes sense.

Contact
Rachel Gulden
Walker Sands Communications
[email protected]
312.267.0530

Erin Jordan
Walker Sands Communications
[email protected]
312.265.3089

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SOURCE Shotfarm

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